Digital Activation Manager

Zenith; Sydney; On-site; AUD 120,000 - 160,000; Full time

Benefits offered by this job

Wholeself program

Publicis Liberté flexibility

Global AI Platform Marcel access

Marcel Classes learning

Career Conversations program

Diversity & Inclusion committees

Leave benefits including BirthdayLeave

Work Your World program

Parental leave policy

Counselling and wellbeing support

Cancer support pledge

Diversity partners

Job summary

Zenith is seeking a hands-on Digital Activation Manager in Sydney, NSW, to lead activation and optimization across Search, Social, Programmatic, Video and Display. You will manage both onshore and offshore resources and own significant digital investments to deliver best-in-class outcomes for high-profile clients.

You will collaborate with planning, client teams and specialists to drive performance, governance and commercial excellence while growing digital capability within the agency.

Qualifications

• Strong performance media experience across Search, Social and Programmatic.
• Experience managing large digital budgets and complex client accounts.
• Previous people leadership experience coaching and developing junior talent.
• Confident managing teams across onshore and offshore resources.
• Commercially minded with experience overseeing financial processes, reconciliations and governance.
• Strong stakeholder management and communication skills.
• Experience in a large agency environment is highly regarded.
• Comfortable working in a fast-paced, performance-driven client environment.
• Passionate about digital media, continuous improvement and delivering exceptional client outcomes.

Responsibilities

• Lead end-to-end activation and delivery of digital campaigns across Programmatic, Search, Social, Video and Display.
• Drive campaign optimisation strategies and performance outcomes across multiple digital channels.
• Manage and develop a team of onshore and offshore digital specialists, executives and coordinators.
• Build strong relationships with clients, media partners and internal stakeholders.
• Lead campaign reporting, insights generation and performance reviews.
• Oversee financial processes including purchase orders, reconciliations, invoicing and budget governance.
• Ensure best practice implementation, quality control and operational excellence across all campaigns.
• Manage significant digital investment across high-profile, performance-led clients.
• Partner closely with planning, client and specialist teams to deliver exceptional business outcomes.

Skills

Performance media

Budget management

People leadership

Stakeholder management

Agency experience

Fast-paced environment

Digital strategy

Client outcomes

Job description

Digital Activation Manager Zenith Sydney, NSW, AU

Job Description

At Zenith, we are a connected team with purpose. We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build and grow brands and increase business profitability. So we unlock opportunities for growth by placing consumer behavior, attitudes, and insights at the heart of everything we do. We pride ourselves on delivering return on investment, imagination, and insight.

Central to this vision is the knowledge that we are only as good as our people. To grow our clients’ business, we need to attract, retain, develop, and grow the brightest talent in the industry. We know it is not the sum of one but the sum of all of us that make us great. Our behaviors are: Be Bold, Be Kind, Be Better Together.

We’re determined to eradicate any barriers that prevent our people from achieving their fullest potential.

We offer progressive flexible working options to everyone at all levels — it’s not a policy. It’s behavior-led and reinforced through our values.

Mental health & wellbeing is something we consider a priority — it’s championed by our own people internally and is a regular conversation.

We have a lot of fun — we’re constantly looking at reinventing how we’re connecting with each other.

Overview

This is a hands‑on leadership role responsible for the activation, optimisation and delivery of campaigns across Search, Social, Programmatic, Video and Display. You’ll work closely with planning, client and specialist teams whilst managing both onshore and offshore activation resources to ensure best‑in‑class execution and exceptional client outcomes.

You’ll have ownership of significant digital investment, manage complex stakeholder relationships and help shape the future growth of digital capability within the agency. The role also includes responsibility for financial processes, media investment governance and commercial compliance.

Responsibilities

• Lead end‑to‑end activation and delivery of digital campaigns across Programmatic, Search, Social, Video and Display.
• Drive campaign optimisation strategies and performance outcomes across multiple digital channels.
• Manage and develop a team of onshore and offshore digital specialists, executives and coordinators.
• Build strong relationships with clients, media partners and internal stakeholders.
• Lead campaign reporting, insights generation and performance reviews.
• Oversee financial processes including purchase orders, reconciliations, invoicing and budget governance.
• Ensure best practice implementation, quality control and operational excellence across all campaigns.
• Manage significant digital investment across high‑profile, performance‑led clients.
• Partner closely with planning, client and specialist teams to deliver exceptional business outcomes.

Qualifications

• Strong performance media experience across Search, Social and Programmatic.
• Proven experience managing large digital budgets and complex client accounts.
• Previous people leadership experience, with a track record of coaching and developing junior talent.
• Confident managing teams across multiple levels and supporting both onshore and offshore resources.
• Commercially minded, with experience overseeing financial processes, reconciliations and account governance.
• Strong stakeholder management and communication skills.
• Experience working within a large agency environment is highly regarded.
• Comfortable working in a fast‑paced, performance‑driven client environment.
• Passionate about digital media, continuous improvement and delivering exceptional client outcomes.

Additional information

Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world’s most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.

Enjoy all the perks that come with our network offering:

• A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
• A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — “working your way with us.”
• Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning  Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
• A culture of open feedback and support to reach your goals through our Career Conversations program.
• A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
• Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
• Access to counsellors, psychologists, and professionals through Sonder, an all‑in‑one digital wellbeing technology platform designed to support psychological, medical & safety needs.
• A workplace that stands together to provide a more open, supportive, and recovery‑forward culture for all employees with life‑threatening illnesses. Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/
• Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.

Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it we wouldn’t be where we are today. So be you — we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com; your personal information will be kept confidential.

This range is provided by MAARS. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Direct message the job poster from MAARS. Our client is the leadi...

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world‑class partnerships - all united by our pioneering agentic marketin...

An exciting opportunity has opened for a. You’ll take ownership of relationships, campaign performance and ongoing communication hence this role would suit someone who understands SEO but also genui...

Be among the first 25 applicants. Direct message the job poster from Interface Agency Australia. Recruitment Consultant/Candidate Experience at Interface Agency. Strategic digital asset leadership. Hyb...

As an Australian born and built success story we are proud of our heritage and remain a 100% Australian owned and family operated business. We have built on our success at home and now have sales an...

This is your opportunity to join our team of forward‑thinking, change‑making individuals. Operating at the intersection of health and tech, you'll help us shape the future of healthcare. Healthengine...

Digital Sales Manager (Business Development Manager). Join Tata Consultancy Services, Asia Pacific and be part of an organization committed to sustainable development for our future. TCS follows the ...

Be part of shaping the future of digital innovation in Australia’s leading property group. Mirvac is on a mission to create exceptional places and experiences – and digital is at the heart of this t...

Change and Training Manager - (Kronos). Be among the first 25 applicants. Change and Training Manager - (Kronos). Previous experience working on a Kronos project required. Previous experience working o...

A modern media and marketing agency in Australia is seeking a Digital Activation Executive to manage and optimize digital campaigns across platforms like META, TikTok, and DV360. The ideal candidate...

Lion Digital is seeking an Activation Specialist (Programmatic & Social Advertising) to join the Paid Media team. This role involves executing and optimizing performance marketing campaigns across p...

In Australia, we’re building something powerful: one team with one ambition - to become the most potent media force in the market, known for bold thinking and standout work. We challenge, partner, a...

Account Manager - Sampling, Activations & Campaigns. CHILL Brookvale, New South Wales, Australia. Join or sign in to find your next job. Account Manager - Sampling, Activations & Campaigns. Account Man...

We’re looking for a dynamic, partnership focused and influential,. Brand Partnerships & Activations Manager. Athlete and Ambassador led storytelling and brand partnerships across Australia and New Ze...

Connect APAC are proud to be partnering with a leading Australian consumer healthcare and wellness business in the search for a Digital Marketing Manager to join their growing team in Sydney. With a ...

Do you have a superb track record of delivering digital change within professional services? Have you successfully engaged stakeholders in Gen AI tools and products? Are you looking to work for a f...

A leading financial services company in New South Wales is seeking a Senior Product Manager to develop strategies for engagement and retention. The ideal candidate will have a minimum of seven years...

A growing digital marketing agency is seeking an energetic Account Manager based in Sydney. In this hybrid role, you’ll manage client relationships, execute campaigns across Meta & Google Ads, and c...