Copywriting / Editorial

ClearCompany; City of Melbourne; On-site; AUD 60,000 - 100,000; Full time

Job summary

Join a premier online destination for luxury weddings as a Copywriter. This full-time role offers a unique opportunity to craft compelling narratives that resonate with audiences passionate about travel and luxury. You will develop engaging content for digital platforms, optimize for SEO, and collaborate with creative teams to enhance brand presence. If you have a flair for storytelling and a keen understanding of the luxury market, this position is perfect for you. Be part of a dynamic team that values creativity and innovation while contributing to a diverse and inclusive workplace.

Benefits

Competitive salary

Benefits package

Diverse and inclusive workplace

Qualifications

• 2+ years in copywriting, especially in luxury, travel, or weddings.
• Strong SEO knowledge and ability to craft engaging content.

Responsibilities

• Create high-quality copy for various platforms including website and social media.
• Collaborate with teams to ensure cohesive brand voice.

Skills

Writing Skills

Editing Skills

SEO Principles

Content Marketing

Research Skills

Storytelling

CMS Proficiency

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Bachelor’s degree in Journalism

Bachelor’s degree in English

Tools

Content Management Systems (CMS)

Social Media Platforms

Job description

Wedded Wonderland, a premier online destination for luxury, travel, and destination weddings, is seeking a talented and imaginative Copywriter to join our dynamic team. The ideal candidate will have a passion for storytelling, a deep understanding of luxury and travel markets, and the ability to create captivating content that resonates with our audience. This role involves crafting compelling copy for various platforms, including our website, social media, email campaigns, and promotional materials.

Responsibilities:

Content Creation:

• Develop engaging, high-quality copy for Wedded Wonderland’s website, blog, social media channels, and email newsletters.
  
• Create persuasive and creative content for destination wedding promotions, travel features, and luxury lifestyle articles.
  
• Write captivating descriptions and narratives for wedding venues, travel destinations, and luxury services.
  
• Collaborate with the marketing and design teams to ensure a cohesive and compelling brand voice across all content.
  

Campaign Development:

• Assist in the development and execution of marketing campaigns, ensuring all copy aligns with campaign objectives and brand guidelines.
  
• Craft attention-grabbing headlines, taglines, and calls-to-action for digital and print advertising materials.
  
• Work closely with the Head of Content to brainstorm and develop new content ideas and strategies.
  

SEO Optimization:

• Conduct keyword research and implement SEO best practices to improve content visibility and search engine rankings.
  
• Optimize website copy to enhance user experience and engagement.
  

Editing and Proofreading:

• Review and edit content for clarity, accuracy, and consistency.
  
• Proofread all content to ensure it is error-free and meets Wedded Wonderland’s high standards of quality.
  

Market Research:

• Stay informed about industry trends, luxury market dynamics, and competitor activities.
  
• Conduct research on travel destinations, wedding venues, and luxury lifestyle trends to create relevant and timely content.
  

Qualifications:

Education:

• Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
  

Experience:

• 2+ years of experience in copywriting, preferably in the luxury, travel, or wedding industry.
  
• Proven track record of creating engaging and high-converting copy for digital platforms.
  

Skills:

• Exceptional writing, editing, and proofreading skills.
  
• Strong understanding of SEO principles and content marketing strategies.
  
• Ability to adapt writing style to different audiences and platforms.
  
• Excellent research and storytelling abilities.
  
• Proficiency in using content management systems (CMS) and social media platforms.
  

Additional Information:

• This is a full-time position.
  
• We offer a competitive salary and benefits package.
  
• To apply, please submit your resume, cover letter, and writing portfolio.
  
• We are committed to creating a diverse and inclusive workplace. We encourage applications from all qualified candidates, regardless of their background.