Content Producer

University of Wollongong; Wollongong City Council; Hybrid; AUD 86,000 - 97,000; Full time

Benefits offered by this job

Competitive salary

17% superannuation

35-hour week

Flexible working

Generous leave

Professional development

Job summary

University of Wollongong is seeking a Content Producer to create clear, on-brand content across marketing channels. You will work in the Creative Production team to produce copy, social, video and multimedia content, briefing and contributing ideas for campaigns and storytelling that support recruitment, reputation and strategic narratives.

You’ll collaborate with cross-functional marketing squads, apply audience insights to improve content, and ensure brand and accessibility standards are met

Qualifications

• Degree in a relevant discipline (or equivalent experience)
• Experience producing content across formats (copy, social, editorial, video, multimedia) in marketing/communications
• Strong writing/editing or multimedia production skills to produce clear, on-brand content
• Identify good stories and shape ideas for different audiences and channels
• Curiosity about audience insight, content performance, trends, tools, and responsible AI-enabled practice
• Good organisational skills and ability to manage concurrent work to deadlines in a high-volume environment
• Strong collaboration skills and ability to work in a team and take feedback

Responsibilities

• Produce high-quality content across formats (copy, social, editorial, video, multimedia)
• Generate proactive content ideas and identify stories and trends
• Contribute to editorial and campaign planning
• Collaborate with cross-functional marketing squads on campaigns
• Apply audience insight to improve content quality and impact
• Adhere to brand, editorial, and accessibility standards and explore new content trends/tools

Skills

Content production

Copywriting

Editorial planning

Video production

Social content

Audience insight

Collaboration

Education

Degree in a relevant discipline

Job description

Make an impact at the University of Wollongong (UOW) - a purpose driven institution ranked in the top 1% of universities globally.

About the Role

As Content Producer, you will create clear, compelling and on-brand content across UOW’s marketing channels and campaigns. Working in the Creative Production team, you will produce written, editorial, social and multimedia content to brief, contribute practical ideas to campaign and editorial planning, and help tell stories that support recruitment, reputation and the University’s strategic narrative.
In this role, you will:

• Produce high-quality content across formats, including copywriting, editorial, social, video, photography and multimedia.
• Generate and pitch proactive content ideas, identifying stories, trends and always-on content opportunities that engage audiences.
• Contribute to editorial and campaign planning, advising on format, treatment, audience and channel approach.
• Work with cross-functional marketing squads to deliver integrated campaigns and content initiatives.
• Apply audience, channel and performance insight to improve content quality and impact.
• Use brand, editorial and accessibility standards consistently, with curiosity about emerging content trends, tools and responsible AI-enabled practice.

About the Team

The Brand and Marketing Division shapes how UOW is understood, chosen and championed by students, partners and communities. The Creative Production team operates as the Division’s in-house studio, producing content and design for campaigns, channels and priority initiatives.
You will work within a squad-based delivery model, taking direction from the Senior Manager, Creative Production and working closely with the Lead Content Producer, who leads editorial planning and craft standards for the studio.

The Division is evolving how it partners with faculties and portfolios, strengthens brand and reputation, and delivers high-quality marketing outcomes. This is a practical, hands-on role in that model: making good content, bringing useful ideas, and helping the work land well.

What You’ll Bring

• A degree in a relevant discipline, or an equivalent combination of relevant experience, education and training.
• Experience producing content across multiple formats, such as copy, social media, editorial, video or multimedia, in a marketing, communications or creative environment.
• Strong writing, editing or multimedia production skills, with the ability to produce clear, accessible and on-brand content to brief.
• The ability to identify good stories, generate practical content ideas and shape them for different audiences and channels.
• Curiosity about audience insight, content performance, emerging trends, production tools and responsible AI-enabled practice.
• Good organisational skills and the ability to manage concurrent work to deadlines in a high-volume production environment.
• Strong collaboration skills, including the ability to work in a team or squad, take direction and respond well to feedback.

Why Join UOW

• Competitive salary package including 17% superannuation
• 35-hour full-time work week supporting greater balance and flexibility
• Flexible working arrangements and family-friendly policies
• Generous leave entitlements including additional concession days over the Christmas–New Year period
• Purchased leave options to provide greater flexibility throughout the year
• Ongoing professional development and clear career progression opportunities

Role Details

• Employment type: Permanent/Continuing | Full-time
• Level 5: $85,682 - $96,898 + 17% Superannuation
• Position Description
• Location: Wollongong Campus / Hybrid
• Valid Australian work rights required. Visa sponsorship is not available.

Closing Date: Wednesday 21 October 2026, 11:55pm

Equity, Diversity & Inclusion

The University of Wollongong is committed to fostering an inclusive and equitable workplace where diversity is valued, respected and celebrated. We strive to create a workplace that reflects the communities we serve, removes barriers to participation, and provides equitable opportunities for staff to reach their full potential. We strongly encourage applications from Aboriginal and Torres Strait Islander peoples, people of all gender identities and sexual orientations, people from culturally and linguistically diverse backgrounds, people with disability, and those with caring or family responsibilities.

As required by federal legislation, prospective employees are required to declare whether they have been investigated for an allegation of Gender based Violence or determined to have engaged in conduct that constitutes Gender based Violence, during their previous employment, or otherwise in a legal process. Any such declaration will be included in the University’s employment screening processes and will be treated with the strictest confidence and in compliance with all privacy legislation.

For further information about this position, please contact Lorna Farrar, Chief Communications & Marketing Officer via email [e-mail]