Content Marketing Coordinator: Lead Projects & Campaigns

Deakin University; Geelong; Hybrid; AUD 110,000 - 121,000; Full time

Benefits offered by this job

Flexible working

Parental leave

Learning & development

Inclusive culture

Job summary

Deakin University is seeking a Coordinator, Content Marketing to develop engaging, audience-focused content across channels. Based at Melbourne Burwood or Geelong Waterfront Campus with hybrid work, you’ll lead projects and turn complex information into clear, brand-aligned communications.

You’ll work with stakeholders university-wide to grow Deakin’s brand and support recruitment publications and campaigns, applying editorial standards and user-centered approaches.

Qualifications

• Degree with substantial subsequent experience; or extensive management experience in technical or admin fields.
• Experience coordinating, leading and delivering complex work.
• Knowledge of content marketing principles and user-centred communication strategies.
• Excellent organisational and project management skills; able to meet deadlines.
• Solid understanding of SEO and AEO; experience training writers.

Responsibilities

• Lead and coordinate content projects from concept to delivery.
• Analyse content and performance data to provide insights for decisions.
• Identify opportunities for improvement and implement changes across content activities.
• Build and maintain strong stakeholder relationships and deliver practical solutions.
• Support capability development through feedback and knowledge sharing.

Skills

Content marketing

Project management

Editorial standards

SEO & AEO

Stakeholder management

Education

Degree

Job description

Deakin University is seeking a Coordinator, Content Marketing to develop engaging, audience-focused content across channels. Based at Melbourne Burwood or Geelong Waterfront Campus with hybrid work, you’ll lead projects and turn complex information into clear, brand-aligned communications.

You’ll work with stakeholders university-wide to grow Deakin’s brand and support recruitment publications and campaigns, applying editorial standards and user-centered approaches.