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Jobtailor in Melbourne seeks a senior analytics lead to drive marketing mix modeling and digital analytics for client engagements, collaborating with CET leadership to translate data into strategic recommendations.
You will manage delivery, build econometric models, present insights to clients, mentor teams, and ensure timely delivery, with on-site work at the North Sydney office several days a week.
Demonstrates expertise in marketing mix modeling, digital media analysis, and business analytics to drive customer engagement and deliver actionable insights. Proficient in project management and team leadership, ensuring effective communication and quality delivery of client-focused solutions.