Campaign Lead, Australia Retail Marketing

Sports Direct; Sydney; On-site; AUD 90,000 - 120,000; Full time

Job summary

Sports Direct in Australia is seeking a Campaign Lead to bring the brand to life across our expanding store network. You’ll own the Australian campaign calendar and drive high-impact campaigns that connect with customers and deliver results.

Reporting to the Marketing Manager, you’ll partner with Merchandising, Retail, VM and Creative to ensure campaigns are trade-ready, manage budgets, and analyse performance to optimise future activity across the country.

Qualifications

• 3+ years’ experience in retail marketing or campaign management.
• Commercially minded and customer focused.
• Organised with strong project management skills.
• Confident managing multiple stakeholders.

Responsibilities

• Own campaigns end-to-end from briefing to launch and post-analysis.
• Own the Australian marketing calendar, timelines, budgets and deliverables.
• Partner with Merchandising, Retail, VM, Creative, E-commerce and Operations.
• Build relationships with brand partners like Nike, adidas and manage deliverables.
• Manage agencies and suppliers to deliver on time and within budget.
• Analyse campaign performance to optimise future activity.
• Support major launches and key trading moments across stores.

Skills

Campaign management

Retail marketing

Stakeholder management

Project management

Creative thinking

Analytical mindset

Job description

Sports Direct in Australia is seeking a Campaign Lead to bring the brand to life across our expanding store network. You’ll own the Australian campaign calendar and drive high-impact campaigns that connect with customers and deliver results.

Reporting to the Marketing Manager, you’ll partner with Merchandising, Retail, VM and Creative to ensure campaigns are trade-ready, manage budgets, and analyse performance to optimise future activity across the country.