Camera-First Social Content Lead

Revo Fitness; Melbourne; On-site; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Salary package

Phone allowance

Laptop provided

Free onsite parking

Complimentary Revo membership

Employee benefits program

Paid parental leave

Thrive allowance

Job summary

Revo Fitness in Melbourne is seeking a Social Content Lead to be the face and voice of our brand. You will ideate, film, and edit daily content across Instagram, TikTok and more, while leading a small creator team by example.

Join a vibrant marketing team of 20+ who share energy and obsession with community and brand quality. The role is hands-on, creative, and integral to delivering standout social campaigns that grow engagement and membership.

Qualifications

• Hands-on content creator with social platforms experience.
• Confident speaking to camera and presenting brand voice.
• Experience filming and editing solo from concept to publish.

Responsibilities

• Own content calendar across platforms and publish daily.
• Ideate, film, edit and publish high-performing content.
• Be the face of the Revo brand on socials.
• Maintain brand tone and guard brand standards.
• Collaborate with marketing, activations, partnerships and club teams.

Skills

Content creation

On-camera presence

Video editing

Copywriting

Team leadership

Organization

Education

Marketing/Communications degree

Tools

CapCut

Premiere Pro

Job description

The Opportunity
Our Social Content Lead is the face and voice of Revo Fitness. A hands-on content creator who lives in front of the camera and behind the edit, bringing our brand to life every day across socials. You're a curator of the Revo brand: you live and breathe it, understand it on a deep level, and set the standard for what "on brand" looks, sounds and feels like.

This isn't a desk-based role overseeing others' output. You'll translate our social strategy into standout content, leading a small creator team by example through a hands-on approach: ideating, filming, editing and posting daily.

If you're ready to grab the tiny mic, own the camera, and set the pace, this is your role. Joining a marketing team of 20+ who bring the same energy, equally obsessed with the brand, our community, and raising the bar.

What you’ll be doing?

Content Creation & Execution

• Own the content calendar across all platforms (Instagram, TikTok, etc.)
• Ideate, film, edit and publish high-performing content, hands-on, day-to-day
• Be a key face and voice of the Revo brand on socials, appearing confidently and consistently in front of the camera.
• Deeply embody Revo's brand personality, tone and values in every piece of content, acting as custodian of the brand on social media
• Set the standard for what "on brand" looks, sounds and feels like
• Create content at key brand moments, such as club openings, events and activations including outside standard working hours.
• Build genuine audience connection and community advocacy through authentic, recognisable content.

Team Leadership

• Lead a small team of creators by example, staying hands-on rather than purely directing
• Give clear direction, briefs and feedback for consistent, high-quality output
• Oversee team workflows and daily priorities
• Foster a high-performance creative culture that raises the bar

Performance & Optimisation

• Track social media performance (growth, engagement, reach, conversions) and use insights to shape day-to-day content

Collaboration & Campaign Integration

• Partner with the wider marketing, activations, partnerships and club teams to bring campaigns to life through content and support influencer partnerships

What you’ll bring?

• Tertiary qualifications in Marketing, Communications, or a related discipline
• Demonstrated experience creating hands-on content across social platforms, especially Instagram and TikTok
• Confident speaking to camera and comfortable being the face of a brand
• Experience filming and editing content solo, from concept through to publish (CapCut, Premiere Pro or similar)
• Skilled at writing compelling, on-brand copy and managing communication campaigns (eDM, blog, etc.)
• Experience leading or mentoring a small content team, ideally by example rather than pure oversight.
• Deeply embodies the Revo Fitness brand personality — lives and breathes it
• Highly organised with great communication skills

Who is Revo?

No lock-in contracts, no hidden fees, no fluff, just quality gyms, 24/7 access, and a genuine obsession with looking after our members.

Our story started as a disruptor brand out of WA, with the same obsession for outstanding member experience and connected community. That authenticity and member-first approach gave us an unmistakable edge, and we've since grown into a market leader across multiple regions in Australia, a serious competitor to other the big box gyms.

Right now, we're about to open club 80, with another 80 on the way, so it's a seriously exciting (and fast-paced) time to jump on board.

Our Values:

• We keep it simple.
• We do what we do well.
• We care about people.
• We are all about the experience.
• We believe in continuous improvement.

Other than an awesome role, you will also have:

• Attractive salary and remuneration package.
• Phone Allowance and Laptop provided.
• Free onsite parking and end of trip facilities at Revo HQ.
• Complimentary Revo Membership for you and significant other.
• EAP and Employee Benefits Program, including Paid Parental Leave and Vibe & Thrive Allowance.

Ready to take the reins of our content team? Hit apply now.

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