APAC Organic Social & Content Lead

Stopgap Australia - Marketing, Digital & Creative Recruitment; Sydney; Hybrid; AUD 120,000 - 170,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Remitly seeks an experienced Organic Social & Content Marketing Lead (APAC) to drive our APAC organic social and community program. You will own local channels, moderation, content production, and influencer partnerships, reporting to the APAC Local Marketing Lead and coordinating with the Global Organic Social team.

You will manage content for product launches, community events, and influencer campaigns, ensuring regional relevance and timely execution across Sydney, London, and Seattle time

Qualifications

• 5+ years of experience in social media, content marketing, or community management.
• Experience as a generalist who owns strategy and execution—writing, posting, moderating, and reporting.
• Strong content creation skills, especially Canva and short-form video editing.
• Experience moderating online communities across multicultural or diaspora audiences.
• Hands-on influencer marketing experience: sourcing, briefing, contracting, and measuring campaigns.
• Skilled across major social platforms (Meta/Instagram, TikTok, LinkedIn, X) with publishing/listening tools like Sprout Social and Meta Business Suite.
• Comfortable acting as the primary in-market social/community lead across Sydney, London and Seattle time zones.
• Experience in fintech, payments, or trusted-regulated categories is a bonus.

Responsibilities

• Community & content creation and amplification across organic social channels.
• Build and own APAC’s organic social presence across Meta/Instagram, TikTok, LinkedIn, and X, including local Facebook pages and groups.
• Create and adapt content for new product launches and APAC marketing moments.
• Keep APAC content on-brand by adapting Global templates and guardrails for the region, and feed organic-to-paid opportunities.
• Digital community management and moderation for APAC channels.
• Engage diaspora communities through in-person events and adapting tone per community.
• Route customer-service-adjacent issues to Remitly's social CS channel and escalate urgent cases.
• Source and manage local APAC influencers and agencies for campaigns tied to product launches.
• Track and report campaign performance to APAC Local Marketing Lead, APAC GM, and Global Organic Social team.

Skills

Social strategy

Content marketing

Community management

Influencer marketing

Canva

Short-form video

Editorial planning

Diaspora audiences

Meta platforms

Sprout Social

Meta Business Suite

Tools

Sprout Social

Meta Business Suite

Canva

Job description

Remitly seeks an experienced Organic Social & Content Marketing Lead (APAC) to drive our APAC organic social and community program. You will own local channels, moderation, content production, and influencer partnerships, reporting to the APAC Local Marketing Lead and coordinating with the Global Organic Social team.

You will manage content for product launches, community events, and influencer campaigns, ensuring regional relevance and timely execution across Sydney, London, and Seattle time