Trade Marketing Intern

Icebreaker; Lavamünd; Hybrid; EUR 20.000 - 24.000; Vollzeit

Benefits dieser Stelle

Hybrid working policy

50% discount on VF brands

On-site gym

Subsidized canteen

Shuttle bus / transport discount

Zusammenfassung

Icebreaker, part of VF, offers a 12-month Trade Marketing Internship based in Stabio, Switzerland. You will support the development and execution of tools that help sales teams and wholesale partners tell our brand stories with impact, while gaining exposure to seasonal campaigns and B2B/B2C assets.

You will coordinate inputs from brand, product, and marketing teams, translate brand stories into practical materials, and contribute to showroom updates, meetings, and activations across EMEA.

Qualifikationen

• Ability to bring structure to inputs, connect information from multiple stakeholders and simplify complexity.
• Commercial mindset, with the instinct to create tools that help sales teams and wholesale partners tell stronger brand and product stories.
• Good eye for clarity, consistency and detail across presentations, product overviews and account-facing materials.
• Proactive, hands-on attitude, with the confidence to ask the right questions, follow up and take ownership of projects.

Aufgaben

• Support the creation and update of seasonal and B2C tools, including sell-in presentations, product overviews, account-facing materials and trade marketing decks.
• Coordinate inputs from brand, product, sales and marketing teams to ensure tools are accurate, consistent and delivered on time.
• Help translate brand and product stories into clear, engaging materials that can be used by sales teams and wholesale partners across EMEA.
• Support the organisation of key trade marketing moments such as sales meetings, showroom updates, sample coordination and seasonal presentations.
• Track project timelines, asset availability and feedback rounds to help the team manage priorities and keep stakeholders aligned.
• Contribute to additional trade marketing projects, retail activations and internal initiatives across Smartwool and icebreaker when needed.

Kenntnisse

Structure & organization

Commercial mindset

Clear communication

Proactive learner

Jobbeschreibung

Your future starts with a move. Make it with the #VFInternshipProgram at our EMEA HQ in Stabio, Switzerland as Trade Marketing Intern for Smartwool & icebreaker. At VF, shaping futures that move you means learning by doing, contributing to real projects and discovering the impact you can make. So, Make Your Move: bring your curiosity, ask questions and start shaping the next step of your journey.

About VF

VF is home to brands such as The North Face®, Vans® and Timberland®: brands that are part of people’s everyday lives. As an intern, you will see how a global, brand-led business works from the inside, contribute to meaningful projects and learn alongside international teams. Learn more at http://vfc.com.

Key information

Start date: February 1st, 2027

Duration: 12 months, full-time

Gross monthly salary: 1’850 CHF

Location: VF EMEA Headquarters in Stabio, Switzerland

Streamlined recruitment process: 3 interviews (Recruiter, Hiring Manager, potential Business Case)

Eligibility requirements

• You must be graduating after November 1st, 2026 OR you must have a student status as of February 1st, 2027
• You must hold EU or EEA (European Economic Area) citizenship

Let’s talk about the role!

Do you want to see how premium outdoor brands come to life for sales teams, wholesale accounts and retail partners across EMEA? Smartwool and icebreaker are looking for a curious and organised Trade Marketing Intern to support the development, coordination and execution of the tools that help our sales force and wholesale partners tell our brand and product stories with impact.

Support the Smartwool & icebreaker EMEA Trade Marketing team in creating and coordinating B2B and B2C tools that enable sales teams and wholesale accounts to present our brands, seasonal stories and product priorities in a clear, consistent and compelling way. You will work across sell-in materials, trade marketing assets, internal presentations and account-facing tools, gaining hands‑on exposure to how brand strategy becomes commercial execution.

How you’ll make a difference

Get ready to make an impact! Here’s what you’ll be responsible for joining our team as Trade Marketing Intern:

• Support the creation and update of seasonal and B2C tools, including sell-in presentations, product overviews, account-facing materials and trade marketing decks.
• Coordinate inputs from brand, product, sales and marketing teams to ensure tools are accurate, consistent and delivered on time.
• Help translate brand and product stories into clear, engaging materials that can be used by sales teams and wholesale partners across EMEA.
• Support the organisation of key trade marketing moments such as sales meetings, showroom updates, sample coordination and seasonal presentations.
• Track project timelines, asset availability and feedback rounds to help the team manage priorities and keep stakeholders aligned.
• Contribute to additional trade marketing projects, retail activations and internal initiatives across Smartwool and icebreaker when needed.

Skills that will make you succeed

What will make you successful in this role is a good understanding of the outdoor industry and its key players, combined with a structured mindset and the ability to turn complex inputs into clear, practical tools for sales teams and wholesale partners.

• Ability to bring structure to different inputs, connect information from multiple stakeholders and simplify complexity.
• Commercial mindset, with the instinct to create tools that help sales teams and wholesale partners tell stronger brand and product stories.
• Good eye for clarity, consistency and detail across presentations, product overviews and account‑facing materials.
• Proactive, hands‑on attitude, with the confidence to ask the right questions, follow up and take ownership of projects.

What’s in it for you

At the end of the Internship period, you can expect to have a clear understanding of the below:

• How an EMEA Trade Marketing team supports the sales organisation and wholesale partners through seasonal tools, retail activations and account‑facing materials.
• How brand stories, product priorities and commercial needs are translated into practical B2C assets for different markets and accounts.
• How to coordinate cross‑functional projects, manage feedback rounds, track timelines and collaborate with internal teams and external partners.
• How premium outdoor brands such as Smartwool and icebreaker activate their positioning across wholesale, showroom and retail touchpoints.

The VF EMEA Internship Program is a 12-month journey designed to develop and empower emerging talents at the start of their careers. We are committed to unleashing your potential, so you can expect a structured learning path and rich hands‑on experience, including:

• Dedicated skill‑building workshops & internal consulting group project
• One day of work in‑store gaining real insights about our brands
• Networking opportunities with peers and senior leadership

You will enjoy:

• Hybrid working policy
• 50% discount on VF brands
• On site gym, offering health and well‑being initiatives
• Subsidized canteen, as well as break out areas offering complimentary drinks
• Shuttle bus to the office or discount on public transport, depending on your location

Free to Be, Inclusion & Belonging

As an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity.

We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.

What move will shape your future?

#MakeYourMove

MORE THAN A JOB, AN ADVENTURE WHEN YOU JOIN ICEBREAKER YOU JOIN A COMMUNITY

We’re a community of passionate, authentic and adventurous achievers bringing quality, performance apparel to the world, ethically and sustainably. In 1995 we pioneered the merino performance apparel industry from NewZealand’s windy little capital. Today, we’re a global brand with teams in NZ, Australia, USA, Canada, Germany, France and Switzerland. Together we’re pushing the boundaries of natural fiber and stocking more than 5000 stores across 50 countries.

To learn more about Icebreaker, click here. If you’ve got what it takes to join our team, explore our opportunities.

VF Diversity Vision Statement

VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity employer of minorities, females, protected veterans and the disabled.

VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.

VF is committed to meeting the diverse needs of people with disabilities in a timely manner that is consistent with the principles of independence, dignity, integration and equality of opportunity, and will do so by striving to identify, prevent and remove barriers to accessibility wherever possible as well as by meeting the accessibility requirements under the ADA, AODA, and other applicable state, local or provincial regulations.

VF is committed to digital accessibility, and to conforming to the Web Content Accessibility Guidelines (WCAG)2.1, LevelAA and complying with the ADA and AODA Standards for Accessible Design, and other applicable regulations.

If you need an accommodation or have any questions regarding this statement, please send your request to [e-mail].