Senior Expert Event Marketing f/m/d

AVL; Österreich; Hybrid; EUR 56,000 - 68,000; Full time

Benefits offered by this job

Flextime / home office

Public transport subsidy

Company sports club

Cultural subsidies

Employee discounts

Job summary

AVL is seeking a Senior Event Marketing Expert to design and execute sophisticated international event formats from concept to implementation. You will collaborate with marketing, sales, business development and product management to create engaging brand experiences for global audiences.

Responsibilities include managing end-to-end event projects, developing innovative event formats, coordinating international appearances, handling budgets and vendors, and measuring success through KPIs.

Qualifications

• 5+ years in international B2B event marketing.
• Experience managing complex international event projects and budgets.
• Strong knowledge of CRM and analytics for success measurement.
• Business fluent German and English.
• Willingness to travel ~20% worldwide.

Responsibilities

• End-to-end conception, planning, implementation and follow-up of complex event projects such as international trade fairs, conferences, congresses, customer events and product presentations.
• Development of innovative event and customer experience formats in line with brand, marketing and corporate goals.
• Coordinate international trade fair appearances and align internal stakeholders from sales, business development, product management and marketing.
• Manage external agencies, stand builders, venues, technology providers and international service partners including budget, deadline, quality and risk management.
• Define and analyze KPIs to measure event performance and derive optimization actions.
• Contribute technical expertise, current event trends and digital solutions to colleagues and international stakeholders.

Skills

Event management

B2B marketing

Project management

CRM

Marketing automation

Data-driven insights

Stakeholder management

Education

Marketing/Business degree

Tools

CRM software

Marketing automation tools

Event management software

Job description

Job Description

International trade fairs, conferences and customer events make technologies tangible, strengthen customer relationships and position AVL worldwide. As a Senior Event Marketing Expert, you will design and be responsible for sophisticated international event formats from strategic conception to successful implementation. You will work closely with marketing, sales, business development and product management and contribute your experience to create convincing brand experiences for our international target groups.

Your Responsibilities

• End-to-end responsibility for the conception, planning, implementation, follow-up and success monitoring of complex event projects, such as international trade fairs, conferences, congresses, customer events and product presentations
• Development of innovative event and customer experience formats in line with brand, marketing and corporate goals
• Responsibility for international trade fair appearances as well as coordination of internal stakeholders from sales, business development, product management and marketing
• Management of external agencies, stand builders, locations, technology providers and international service partners including budget, deadline, quality and risk management
• Definition and analysis of relevant KPIs to measure event performance and business impact as well as derivation of concrete optimization measures
• Contributing technical expertise, current event trends and digital solutions as well as advising colleagues and international stakeholders

Profile Description

• Completed education (Commercial Academy, University, University of Applied Sciences) with a focus on marketing, communication, event management, business administration or a related field
• At least 5 years of professional experience in international B2B event marketing, trade fair, congress or event management
• In-depth experience in the independent management of complex international event projects as well as in project, budget and supplier management
• Confident use of CRM, marketing automation or event management tools as well as a good understanding of data-based success measurement
• Strong communication and stakeholder management skills, high customer orientation and a confident appearance in an international environment
• Structured and independent way of working as well as the ability to reliably prioritize and manage several complex event projects at the same time
• Willingness to travel approx. 20 percent worldwide
• Business fluent knowledge in German and English

We Offer

• Various working time models, flextime and the possibility of working from home
• 80% subsidy for public transportation costs or access to a personal parking space
• Company sports club with more than 30 sections and regular sports events/trips
• Varying cultural offerings and semi-annual subsidies for events
• Employee discounts for various offers and services

Annual Remuneration:

Due to the Austrian Equal Treatment Act we are obligated to state the annual gross remuneration (full-time) for this position as a basis for negotiation: €62,270.00. The Employee will be classified according to the Collective Agreement for Employees of Industry (Collective Bargaining Agreement of the Automotive Industry). We will, in any case, offer market-conforming payment taking qualifications and professional experience into account.

At AVL, we foster and celebrate diversity:

We recognize that diverse ways of thinking are required to achieve our vision of a greener, safer, and better world of mobility. Different backgrounds, attitudes, interests, and experiences make us successful. As Equal Opportunity Employer we consider all qualified applicants without regard to ethnicity, religion, gender, sexual orientation or disability status.

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