Marketing Campaign Manager, Central Region (f/m/d)

Eplass; Sighartstein; Hybrid; EUR 60 000 - 80 000; Vollzeit

Zusammenfassung

A leading technology company in Austria is seeking a Demand Generation Manager to drive regional campaigns. The ideal candidate has over 5 years in B2B campaign management and fluency in German and English. Responsibilities include developing strategies, managing multi-channel delivery, and optimizing performance. This role offers a supportive work environment with opportunities for continuous learning and network participation.

Leistungen

Lunch ’n’ Learn Sessions

Hybrid working

Unlimited learning

Social Events

Qualifikationen

• 5+ years of experience in B2B campaign management or demand generation.
• Hands-on experience with campaign execution across digital, social, and events.
• Proven track record of developing campaigns that drive measurable pipeline impact.

Aufgaben

• Drive regional demand generation aligned to business objectives.
• Lead multi-channel campaign delivery across various platforms.
• Track, analyze, and report on campaign performance.

Kenntnisse

B2B campaign management

Storytelling and messaging skills

Project management

Analytical mindset

Fluent in German and English

Ausbildung

Bachelor’s degree in Marketing, Business, Communications, or related field

Tools

HubSpot

Salesforce

Jobbeschreibung

What your day will look like

Responsibilities:

Demand Generation Ownership

• Take full responsibility for driving regional demand generation aligned to business objectives.
• Ensure campaigns directly contribute to pipeline creation, acceleration, and expansion.

Campaign Strategy & Planning

• Develop integrated regional campaign plans that balance global direction with local priorities.
• Evaluate sales demands, market dynamics, and buyer needs to shape campaign strategy.
• Plan ahead while maintaining flexibility to address ad-hoc requests and opportunities.

Content & Creative Development

• Adapt and localize global messaging into compelling, regionally relevant stories.
• Partner with product marketing, communications, and creative teams to create original high-quality regional content.
• Ensure all assets align with Thinkproject’s brand and support storytelling that resonates with buyers.

Execution Across Channels

• Lead multi-channel campaign delivery across digital, paid media, email, social, webinars, events, and ABM.
• Create campaign asset content (short-form: LP, email, ad copy, briefs etc.) and align campaign messaging across all assets
• Drive implementation in partnership with channel owners, and ensure timely, high-quality delivery.

Optimization and Performance Management

• Track, analyze, and report on campaign performance to sales and leadership.
• Use data-driven insights to optimize campaigns in real time and maximize ROI.

Collaboration and Alignment

• Build strong alignment with regional sales leaders, keeping them informed of plans and results.
• Act as a connector across Product Marketing, Content, and Communications to ensure unified go-to-market execution.
• Communicate effectively with both execution teams and leadership, managing expectations and priorities.

What you need to fulfill the role

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 5+ years of experience in B2B campaign management or demand generation, ideally within SaaS or technology.
• Experience in construction, engineering, or related industries is a strong plus.
• Proven track record of developing campaigns that drive measurable pipeline impact.
• Strong verbal and written storytelling and messaging skills with the ability to connect solutions to customer needs.
• Hands-on experience with campaign execution across digital, social, events, and account-based marketing.
• Deep knowledge of marketing channels and the ability to design and deliver fully integrated campaigns.
• Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce). Experience with working AI tools (copy, content creation, campaign execution is significant a plus.
• Excellent project management skills—able to prioritize, plan ahead, and manage competing demands.
• Analytical mindset with a history of measuring and reporting campaign impact.
• Self-driven, resourceful, and adaptable; thrives in a fast-paced environment.
• German native speaker, fluent in English

What we offer

What we offer

Lunch ’n’ Learn Sessions | Women’s Network | LGBTQIA+ Network | Coffee Chat Roulette | Free English Lessons | Thinkproject Academy | Social Events | Volunteering Activities | Open Forum with Leadership Team (Tp Café) | Hybrid working | Unlimited learning

Your contact:

Ulrike Ecke

Please submit your application, including salary expectations and potential date of entry, by submitting the form on the next page.

Working at thinkproject.com - think career. think ahead.

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