Marketing Analytics PM — 1 Year, Flexible Hours

AO Foundation; Lavamünd; Hybrid; EUR 60.000 - 90.000; Vollzeit

Benefits dieser Stelle

Flexible working hours

International team

Modern infrastructure

Social benefits & pension

Zusammenfassung

AO Foundation is seeking a Project Manager Marketing Analytics to lead analytics, tracking, and reporting for global marketing efforts. You will own GA4, GTM governance, and dashboards, turning data into actionable insights for marketing and sales leadership.

The role collaborates with developers and marketers, requires strong data skills and SEO knowledge, and supports optimized campaigns and revenue outcomes. Flexible hours and an international team are part of the package.

Qualifikationen

• Bachelor’s degree in business, marketing, data/analytics, computer science, or related field; or equivalent professional experience (5+ years).
• Proven hands‑on experience in a digital marketing analytics or marketing performance role.
• Strong practical experience with Google Analytics (GA4), Google Tag Manager, and Looker Studio / Data Studio.
• Solid understanding of on‑page and off‑page SEO best practices and how to measure their impact.
• Comfortable working with large datasets, segmenting audiences, and performing basic analysis in Excel/Sheets or similar tools.
• Ability to explain complex metrics and findings in clear, non‑technical language to stakeholders at all levels.
• This is a temporary role/maternity cover. Duration: 1 year.

Aufgaben

• Own the setup, governance, and continuous improvement of GA4 and GTM across properties.
• Ensure accurate tracking, data quality, and event taxonomy for reliable reporting.
• Collaborate with developers and marketers to implement and QA new tags, events, and conversions.
• Build and maintain automated reports and dashboards (Looker Studio, Power BI).
• Translate complex data into concise narratives and recommendations for marketing, sales, and leadership.
• Monitor KPIs (traffic, engagement, conversions, ROI, ROAS) and highlight risks and opportunities.
• Partner with paid media specialists to define audiences for acquisition, remarketing, and retention campaigns.
• Support campaign measurement, attribution, and testing to optimize performance and budget.

Kenntnisse

GA4

GTM

Looker Studio

Data Analysis

Excel/Sheets

Ausbildung

Bachelor’s degree or 5+ years

Tools

Looker Studio/Data Studio

Jobbeschreibung

AO Foundation is seeking a Project Manager Marketing Analytics to lead analytics, tracking, and reporting for global marketing efforts. You will own GA4, GTM governance, and dashboards, turning data into actionable insights for marketing and sales leadership.

The role collaborates with developers and marketers, requires strong data skills and SEO knowledge, and supports optimized campaigns and revenue outcomes. Flexible hours and an international team are part of the package.