Global Affiliate & KOL Growth Lead

Kraken; Lavamünd; Vor Ort; EUR 90.000 - 130.000; Vollzeit

Zusammenfassung

Kraken seeks a senior affiliate operator to own and scale the global affiliate programme and KOL strategy. You will lead affiliate and KOL execution in North America and collaborate with LATAM, Europe, and APAC. You will recruit, scale, and manage top partners, ensuring sustainable value and payback targets.

You will work hands-on with partners on onboarding, offers, content and retention, using data to drive decisions and protect the brand from abuse. Prior crypto/fintech exposure is a plus.

Qualifikationen

• Track record of owning and scaling an affiliate programme with measurable value.
• Commercial judgement across CPA and revenue-share structures, with sustainable value.
• Experience sourcing and growing direct partner relationships, including high-value accounts.
• Ability to interrogate partner, funnel, cohort and retention data with data teams.

Aufgaben

• Own and scale the global affiliate programme across Kraken and Krak; set strategy and investment.
• Build direct relationships with affiliates, publishers, communities, and KOLs; manage networks selectively.
• Segment portfolio by audience and market; design flexible terms and incentives.
• Remain hands-on with strategic partners through onboarding, offers, and retention.
• Coordinate with Data to create cohort views and test hypotheses; advocate data-driven decisions.
• Decide which partners to scale, improve, cap or exit based on economics and customer impact.
• Protect channel from brand bidding, fraud and low-quality traffic with compliance support.

Kenntnisse

Affiliate marketing

KOL strategy

Negotiation

Data interpretation

International experience

Compliance awareness

Automation mindset

Jobbeschreibung

Kraken seeks a senior affiliate operator to own and scale the global affiliate programme and KOL strategy. You will lead affiliate and KOL execution in North America and collaborate with LATAM, Europe, and APAC. You will recruit, scale, and manage top partners, ensuring sustainable value and payback targets.

You will work hands-on with partners on onboarding, offers, content and retention, using data to drive decisions and protect the brand from abuse. Prior crypto/fintech exposure is a plus.