Franchise Lead, Women's Cancers (m/f/d)

Merck; Österreich; On-site; EUR 90,000 - 130,000; Full time

Job summary

Merck in Austria is seeking a Franchise Lead for Women’s Cancers to oversee local marketing strategies, balancing patient access with ethical, compliant campaigns. You will lead cross-functional teams across marketing, sales, market access and digital initiatives to drive launch execution and sustained growth.

Ideal candidates bring strong leadership, deep knowledge of the Austrian healthcare system, and fluency in German and English.

Qualifications

• Proven leadership and people management experience.
• Strong strategic and commercial capabilities.

Responsibilities

• Overall topline responsibility for marketing of a product portfolio and services.
• Develop and execute comprehensive marketing strategies
• Drive omnichannel campaigns and cross-functional collaboration
• Forecasting & tracking of product sales and expenses
• Allocate resources and manage budgets
• Lead cross-functional workstreams and coach BCM reporting

Skills

Leadership

Strategic thinking

Pharma marketing

German & English

Budget management

Education

University degree in business or life sciences

Sales Representative certification (advantage)

Job description

Job Description

Our Human Health Division maintains a "patient first, profits later" ideology. The organization is comprised of sales, marketing, market access, digital analytics and commercial professionals who are passionate about their role in bringing our medicines to our customers worldwide.

Our Oncology team is dedicated to delivering breakthrough innovations that extend and improve the lives of cancer patients worldwide. Our team of forward-thinking individuals achieve this through an unwavering commitment to support accessibility to medicine, providing new therapeutic solutions, and collaborating with governments and payers to ensure that people who need medicines have access to them. Our focus is on innovation and launch execution excellence; we translate breakthrough science into innovative medicines that help people with cancer across the globe.

We are continually striving to improve the understanding of health care within the local community. Our site in 1100 Vienna (ICON Tower) is a strategic location for the distribution of our high quality and innovative health care products, as well as digitally integrated solutions for our patients and clients. To ensure sustainable company growth, we continually aim to offer attractive career opportunities for more than 150 employees at our Vienna site.

Franchise Lead, Women's Cancers (m/f/d)

Position Overview

Overall topline responsibility for marketing of a certain product or product portfolio & services Develop and execute comprehensive marketing strategies that promote our products and services, while also working collaboratively with cross-functional teams to ensure that all marketing initiatives align with the company's goals and values Drive marketing projects including analysis, strategy and business & brand plan development, implementation of omnichannel campaigns and expense management delegated to her/ him Ensure all activities are driven by highest ethical and compliance standards Management of direct reports

Responsibilities

• Analysis of local market and identification of commercial opportunities based on market research and customer insights
• Participation at regional brand meetings, understanding and translating the global product strategy into local priorities and the integrated business plan
• Development, Implementation and tracking of digital campaigns, initiatives and materials directed at different internal and external stakeholders
• Making sure sales teams understand the strategic imperatives and supporting them with necessary training, tools, and materials
• Field visits on average 2 days a week including double visits with sales team collecting feedback on current programs and gaining customer insights, individual visits with relevant stakeholders aimed at co-developing materials or implementing specific programs
• Forecasting & tracking of product sales and expenses
• Allocating resources and managing budgets
• Participating in or leading cross-functional workstreams of different nature
• Coaching and guiding the BCM reporting to the franchise lead
• Ensuring adequately staffed sales team with motivated and qualified employees by selecting, coaching, training, developing, rewarding, and retaining the right people
• Leading and inspiring the sales team to ensure high individual and team performance
• Creating an environment based on trust, un-waivered ethics & integrity, and open & honest communication

Qualifications

Education:

• University degree in business or life sciences from accredited university
• Sales Representative certification is an advantage
• undefined

Skills Required:

• Proven leadership and people management experience, with the ability to inspire, coach, and develop high-performing teams
• Strong strategic and commercial capabilities, including the ability to translate market, customer, and business insights into clear priorities and actionable plans
• Solid experience in pharmaceutical marketing, sales, market access, or account management
• Demonstrated experience in launch preparation and execution, preferably within oncology or another complex specialty-care environment
• Strong understanding of the Austrian healthcare system, including relevant market access, reimbursement, and stakeholder dynamics
• Excellent analytical and financial acumen, including forecasting, performance tracking, resource allocation, and budget management
• Proven ability to lead cross-functional teams and workstreams, align diverse stakeholders
• Strong customer orientation and external stakeholder engagement skills, with the ability to translate customer insights into meaningful business actions
• Excellent communication and presentation skills in both German and English
• Strong negotiation and decision-making skills, with the ability to navigate complexity and balance strategic and operational priorities
• High level of learning agility, adaptability, and accountability in a fast-changing and increasingly complex business environment
• Strong commitment to ethical leadershi