Content Marketing Manager, German-Speaking Market

Wwshemi; Wien; Hybride; EUR 65 000 - 85 000; Plein temps

Résumé du poste

Wwshemi in Vienna, Austria, seeks a seasoned content marketer to lead German-language content across the customer journey. You will shape the brand voice, manage website copy, and craft conversion-focused messaging for paid and organic channels.

Ideal candidates have 4+ years in content marketing or growth roles within B2B SaaS, native German writing skills, and fluent English. Collaboration with creators and researchers will be key to success in this on-site role.

Qualifications

• 4+ years in content marketing, copywriting, or growth marketing.
• Experience in B2B SaaS or fast-growing software.
• Native-level German writing with strong marketing tone; fluent English.

Responsabilités

• Own content marketing strategy and execution for the German-speaking market.
• Define brand voice across the customer journey and manage website and landing page copy.
• Write conversion-focused copy for paid marketing channels.
• Script ad creatives for YouTube and paid social platforms.
• Develop and execute organic content strategies across social platforms.
• Collaborate with creators, customers, and influencers to produce authentic content.
• Use user research, A/B testing, and performance insights to improve messaging.
• Contribute to product positioning and go-to-market messaging.

Connaissances

Content marketing

Copywriting

Growth marketing

B2B SaaS

German (native)

English (fluent)

A/B testing

Outils

SEO

Description du poste

About the Role

Own content marketing for the German-speaking market at a fast-growing B2B software company focused on AI-powered business communications. You will shape the brand voice across the customer journey and help businesses understand and trust AI-driven phone solutions.

What You'll Do

• Own content marketing strategy and execution for the German-speaking market.
• Define brand voice across the customer journey and manage website and landing page copy.
• Write conversion-focused copy for paid marketing channels.
• Script ad creatives for YouTube and paid social platforms.
• Develop and execute organic content strategies across social platforms.
• Collaborate with creators, customers, and influencers to produce authentic content.
• Use user research, A/B testing, and performance insights to improve messaging.
• Contribute to product positioning and go-to-market messaging.

What We're Looking For

• At least 4 years of experience in content marketing, copywriting, or growth marketing.
• Experience in B2B SaaS or another fast-growing software environment.
• Native-level German proficiency and outstanding German marketing writing skills, plus fluent English.
• Understanding of performance marketing and conversion-focused copywriting.
• Experience with A/B testing, performance analysis, and scripting ads for YouTube and paid social.
• Experience developing organic social content and collaborating with creators, customers, or influencers.
• Ability to contribute to product positioning and go-to-market messaging.
• Experience with AI products, voice technology, user research, or SEO is beneficial.

Compensation & Benefits

Base salary: €65,000 to €85,000 annually. Visa sponsorship is not available.

Location

On-site in Vienna, Austria.