Communications Specialist - Gaming

Red Bull; Elsbethen; Vor Ort; EUR 24.000 - 29.000; Vollzeit

Zusammenfassung

Red Bull in Salzburg is seeking a Gaming Communications professional to lead planning for gaming events and content. You will drive earned media and manage the Gaming Social Opinion Leader program, expanding global reach and audience engagement.

You will oversee budgets, prioritize initiatives for maximum ROI, and collaborate across campaigns, partnerships, and social channels to elevate Red Bull's gaming presence worldwide.

Qualifikationen

• 3+ years as a communications/PR professional in gaming, media, or related fields.
• Gamer by heart with experience in gaming tools like Twitch, Twitter, Discord.
• Strong understanding of global gaming trends and earned media amplification.
• Strong project management and presentation skills with PowerPoint.
• Team-player with creativity, execution, and organizational skills.
• Fluent in English; other languages a plus.

Aufgaben

• Create comprehensive communication plans for gaming events, projects, and content formats.
• Identify opportunities to complement programming, content, and social strategy.
• Integrate Red Bull's global gaming audience communication strategy into initiatives.
• Oversee budgets and prioritize projects with ROI in mind.
• Expand influence by connecting with key personalities and Social Opinion Leaders.

Kenntnisse

Communications

Gaming familiarity

PowerPoint

Teamwork

English fluency

Tools

Twitch

Twitter

Discord

Jobbeschreibung

Want to shape how our gaming projects show up and stand out globally?

Join our Gaming Media Network Team in Salzburg, Austria and step into the future of gaming and esports.

All the responsibilities we'll trust you with:

IN A NUTSHELL

This opportunity allows you to take the helm in driving all aspects of communications within the gaming sector. You'll be at the forefront of your own projects, amplifying our presence through media coverage, and managing our Gaming Social Opinion Leader program. Your influence will help engage vital audiences, bolstering brand awareness, and cultivating a love for our brand among new consumers.

GAMING COMMUNICATIONS

As part of this role, you’ll be creating comprehensive communication plans for all gaming events, projects, and content formats. You’ll be looking for opportunities to complement our programming, content, and social strategy. Additionally, you’ll be able to integrate Red Bull's global gaming audience communication strategy into all gaming initiatives.

PROJECT MANAGEMENT

Being a true project wiz, you'll oversee budgets, and prioritize projects and initiatives that promise the greatest return on investment. This will range from events, content releases, earned media outcome and identifying athlete and industry opportunities. Your work will complement the efforts within our Gaming Network, ensuring every move we make is a winning one.

LEVEL UP OUR NETWORKING GAME

As part of your role, you'll be instrumental in expanding our influence within the gaming industry. By connecting with key personalities and Social Opinion Leaders (SOL) in gaming, you'll help us tap into new global markets and attract fresh consumers. Your knack for identifying compelling storylines and content that resonates with new consumers will bring a dynamic edge to our earned social opportunities. Moreover, you'll have the thrilling task of maintaining and enhancing our gaming SOL strategy - a vital component for achieving our goals.

LOCAL POWER - GLOBAL SUCCESS

Step into the global gaming arena and help us spot the most exciting content opportunities across various countries, opportunities that have the potential to echo worldwide. Empower countries to unlock their full media potential by providing coaching and sharing best practices. Your keen eye will identify the most promising local market activations, turning them into global sensations. It's not just about support; it's about guiding each level to its ultimate high score.

Your areas of knowledge and expertise that matter most for this role:

• 3+ years of experience as a communications/ public relations professional in Communications, PR, Marketing, media-led companies, or a professional gaming environment
• Gamer by heart. Live and breathe within the Gaming environment and its tools - such as Twitch, Twitter, Discord
• Strong understanding of the global gaming landscape and current media trends and related topics as well as a proven track record of securing brand reach and engagement via earned media amplification
• Strong project management and presentation skills with PowerPoint knowledge
• Team-player mentality with high level of creativity and critical thinking, strong execution, and organizational skills
• Fluent in English, other languages are a plus

Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is €2.362 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.

As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.