Communications Specialist - Gaming

Red Bull Gruppe; Österreich; Vor Ort; EUR 24.000 - 29.000; Vollzeit

Zusammenfassung

Red Bull Gruppe in Salzburg, Austria, is seeking a Communications lead for our Gaming Media Network to shape how gaming projects show up globally. You will own end-to-end gaming communications, manage the Gaming Social Opinion Leader program, and develop plans for events, content formats, and cross-channel engagement.

You will oversee budgets, drive ROI, scout opportunities with athletes and industry partners, and broaden our reach across markets while aligning with our global gaming audience

Qualifikationen

• 3+ years of experience as a communications/public relations professional.
• Gamer by heart and active in Gaming env., with Twitch/Twitter/Discord familiarity.
• Strong project management and presentation skills with PowerPoint.
• Fluent in English; additional languages a plus.

Aufgaben

• Lead all communications within the gaming sector and amplify our presence via earned media.
• Manage the Gaming Social Opinion Leader program.
• Create comprehensive communication plans for gaming events, projects and content formats.
• Integrate Red Bull's global gaming audience strategy into initiatives.
• Oversee budgets and prioritize projects for maximum ROI.
• Expand influence by engaging SOLs and tapping new markets.

Kenntnisse

Gaming industry

Public relations

Project management

PowerPoint

Team player

English fluency

Social media savvy

Tools

Twitch

Twitter

Discord

Jobbeschreibung

Want to shape how our gaming projects show up and stand out globally?

Join our Gaming Media Network Team in Salzburg, Austria and step into the future of gaming and esports.

We’d love to learn more about your personal connection to gaming and/or e-sports, so please include this in your application.

Areas that play to your strengths

All the responsibilities we'll trust you with:

This opportunity allows you to take the helm in driving all aspects of communications within the gaming sector. You'll be at the forefront of your own projects, amplifying our presence through media coverage, and managing our Gaming Social Opinion Leader program. Your influence will help engage vital audiences, bolstering brand awareness, and cultivating a love for our brand among new consumers.

As part of this role, you’ll be creating comprehensive communication plans for all gaming events, projects, and content formats. You’ll be looking for opportunities to complement our programming, content, and social strategy. Additionally, you’ll be able to integrate RedBull's global gaming audience communication strategy into all gaming initiatives.

Being a true project wiz, you'll oversee budgets, and prioritize projects and initiatives that promise the greatest return on investment. This will range from events, content releases, earned media outcome and identifying athlete and industry opportunities. Your work will complement the efforts within our Gaming Network, ensuring every move we make is a winning one.

As part of your role, you'll be instrumental in expanding our influence within the gaming industry. By connecting with key personalities and Social Opinion Leaders (SOL) in gaming, you'll help us tap into new global markets and attract fresh consumers. Your knack for identifying compelling storylines and content that resonates with new consumers will bring a dynamic edge to our earned social opportunities. Moreover, you'll have the thrilling task of maintaining and enhancing our gaming SOL strategy - a vital component for achieving our goals.

Step into the global gaming arena and help us spot the most exciting content opportunities across various countries, opportunities that have the potential to echo worldwide. Empower countries to unlock their full media potential by providing coaching and sharing best practices. Your keen eye will identify the most promising local market activations, turning them into global sensations. It's not just about support; it's about guiding each level to its ultimate high score.

• 3+ years of experience as a communications/ public relations professional in Communications, PR, Marketing, media-led companies, or a professional gaming environment
• Gamer by heart. Live and breathe within the Gaming environment and its tools – such as Twitch, Twitter, Discord
• Strong understanding of the global gaming landscape and current media trends and related topics as well as a proven track record of securing brand reach and engagement via earned media amplification
• Strong project management and presentation skills with PowerPoint knowledge
• Team-player mentality with high level of creativity and critical thinking, strong execution, and organizational skills
• Fluent in English, other languages are a plus

• Travel 20-30%

Got what it takes?

In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.

Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is €2.362 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.