Senior Social Paid Media Analyst — LATAM Growth

Betwarrior; Buenos Aires; Híbrido; ARS 90.783.000 - 136.174.000; Jornada completa

Descripción de la vacante

BetWarrior is expanding its Social Paid Media team to drive performance across Argentina, Brazil and Peru. You will own Meta and TikTok campaigns, optimize for scale, and collaborate with cross-channel teams including Google and programmatic to drive regional growth.

The role requires 2–4 years in Meta or TikTok ads, strong knowledge of campaign structure and audience building, and autonomy in diagnosing performance issues to act without direction.

Formación

• 2–4 years of hands-on Meta Ads or TikTok Ads in a performance marketing environment.
• Strong understanding of campaign structure (CBO vs. ABO), audience building, and conversion optimization.
• Experience with Meta Pixel, Events Manager, and Conversions API basics.

Responsabilidades

• Execute and optimize Meta Ads campaigns (Facebook, Instagram, Audience Network) and TikTok Ads across Argentina, Brazil, and Peru under the Social Paid Media Lead's direction.
• Monitor daily performance, identify optimization opportunities, and implement adjustments within guardrails.
• Manage audience segmentation, creative testing, and funnel-level campaign structure.
• Coordinate with Traffic/Ops Jr. for creative logistics and reporting workflows.
• Contribute to Meta channel strategy discussions and quarterly planning cycles.
• Scale coverage to new markets as they are activated within the same channel team structure.

Conocimientos

Meta Ads

TikTok Ads

Performance marketing

Campaign structure

Audience building

Autonomy

Herramientas

Meta Pixel

Events Manager

Conversions API

Descripción del empleo

BetWarrior is expanding its Social Paid Media team to drive performance across Argentina, Brazil and Peru. You will own Meta and TikTok campaigns, optimize for scale, and collaborate with cross-channel teams including Google and programmatic to drive regional growth.

The role requires 2–4 years in Meta or TikTok ads, strong knowledge of campaign structure and audience building, and autonomy in diagnosing performance issues to act without direction.