Senior Social Media & Advocacy Lead (NA/LATAM)

Endava Limited; Argentina; Hybrid; ARS 900,000 - 1,500,000; Full time

Benefits offered by this job

Competitive salary

Share plan

Bonuses

Career development

Learning opportunities

Hybrid work

Wellbeing programme

Global communities

Job summary

Endava is seeking a Senior Social Media Specialist to lead its online social media strategy for North America and Latin America, working with regional teams to foster engagement and strengthen brand reputation.

You will own employee advocacy, social listening, and community management initiatives, translating insights into content and actions that boost performance across the region. The role requires collaboration with Marketing, PR, and Leadership teams in a dynamic, matrixed organization.

Qualifications

• 4+ years' experience in Social Media Marketing, Community Management, Employee Advocacy, Social Listening, or related digital communications roles.
• Experience managing social media channels for regional or global brands across multiple markets.
• Proven experience supporting or managing employee advocacy programmes, ambassador networks, or employee-generated content initiatives.
• Hands-on experience with social listening, brand monitoring, sentiment analysis, and reputation management tools.
• Experience analyzing social media and audience data to develop insight-driven recommendations and performance reports.
• Demonstrated ability to collaborate with cross-functional and regional stakeholders within structured approval, governance, and escalation processes.
• Experience using social media management, content publishing, and campaign management platforms.
• Experience working within complex, matrixed, or global organizations is preferred.

Responsibilities

• Execute and optimize social media strategy across North America (NA) and Latin America (LATAM), aligning campaigns with business objectives and regional priorities.
• Partner with regional and business stakeholders to understand communication needs, business goals, and audience engagement opportunities.
• Develop, manage, and publish social media content and campaign plans across multiple platforms using social media management and automation tools.
• Support both organic and paid social media initiatives, including campaign setup, execution, and performance monitoring.
• Monitor, analyze, and report on social media performance using analytics tools, providing recommendations based on KPIs, audience insights, and campaign outcomes.
• Collaborate with cross-functional teams including Marketing, Employer Branding, PR, Content, and Design to deliver engaging and brand-consistent social media content.
• Define and manage community engagement strategies, including monitoring and responding to comments, direct messages, mentions, and tagged content in line with brand guidelines and service-level expectations.
• Lead the employee advocacy programme, including participant onboarding, content curation, engagement initiatives, programme governance, and impact measurement.
• Partner with PR and Communications teams to manage social listening activities, tracking brand sentiment, audience conversations, competitor activity, industry trends, and emerging topics.
• Translate social listening, community management, and advocacy data into actionable insights that inform content strategy, audience engagement, and continuous improvement initiatives.
• Identify potential reputational risks and manage escalation processes, supporting crisis communications and reputation management efforts when required.
• Build dashboards and reporting frameworks that provide visibility into social media performance, audience engagement, advocacy participation, and brand sentiment.

Skills

Social media strategy

Community management

Employee advocacy

Social listening

Data analysis

Stakeholder management

Content publishing

Campaign management

Cross-functional collaboration

Tools

Social listening tools

Analytics platforms

Social media management tools

Job description

Endava is seeking a Senior Social Media Specialist to lead its online social media strategy for North America and Latin America, working with regional teams to foster engagement and strengthen brand reputation.

You will own employee advocacy, social listening, and community management initiatives, translating insights into content and actions that boost performance across the region. The role requires collaboration with Marketing, PR, and Leadership teams in a dynamic, matrixed organization.