Senior DTC Growth Strategist & Google Ads Lead (Remote)

Impulso Media; La Pampa; Remote; ARS 139,086,000 - 216,357,000; Full time

Job summary

Impulso Media is hiring a Google Ads Media Buyer / Growth Strategist to own the full Google Ads lifecycle for DTC and ecommerce brands. This role is remote and requires you to handle client communications, audits, and strategy across Shopping, YouTube, and PMax.

You must defend attribution choices, optimize for incremental results, and manage budgets from $5k/mo to six figures. You will be the client’s main contact and driver of growth.

Qualifications

• Audit accounts before touch with real review covering structure, keywords, negatives, bidding, and tracking.
• Own the entire funnel across Google channels including Shopping, YouTube, and PMax.
• Present results and plans directly to clients with defendable reasoning.
• Maintain separate reporting for Brand vs Non-brand campaigns.
• Work across US Eastern business hours remotely.

Responsibilities

• Own a set of DTC accounts as strategist, buyer, and direct client contact; budgets run from modest to six figures.
• Lead client communications; present plans, updates, and outcomes.
• Audit accounts prior to changes; deliver Loom walkthroughs for client buy-in.
• Operate brand and non-brand campaigns as distinct business units.
• Monitor PMax effectiveness and ensure proper feed, tracking, and landing pages.

Skills

Google Ads

PPC Optimization

Account management

Client communication

Data-driven decision making

Attribution modelling

Cross-functional collaboration

Tools

GA4

GTM

Shopify

Merchant Center

YouTube Ads

PMax

Feed optimization

Loom

Job description

Impulso Media is hiring a Google Ads Media Buyer / Growth Strategist to own the full Google Ads lifecycle for DTC and ecommerce brands. This role is remote and requires you to handle client communications, audits, and strategy across Shopping, YouTube, and PMax.

You must defend attribution choices, optimize for incremental results, and manage budgets from $5k/mo to six figures. You will be the client’s main contact and driver of growth.