Paid Media Account Strategist (Remote, Arequipa)

Blacksmith Agency; Comisión de Fomento de Perú; Remote; ARS 108,178,000 - 169,994,000; Full time

Job summary

Blacksmith Agency is seeking a Paid Media Account Strategist to own paid media for B2B and growing-brand clients, guiding targeting, budgets, and the narrative when clients ask why. You are the strategic voice at the table, making the calls.

You will oversee paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, bidding, targeting and testing, and ensure accurate conversion tracking with GA4, Tag Manager and pixels.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ability to move ROAS or CPA/pipeline metrics.
• Experience with multiple clients in an agency setting.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting and creative testing.
• Perform campaign pruning: know when to kill a campaign.
• Set up conversion tracking and attribution with GA4, Tag Manager and pixels.
• Create 90-day and quarterly roadmaps and explain the numbers on calls.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

English communication

ROAS optimization

Tools

GA4

Tag Manager

Pixels

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Account Strategist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.