Market Research & BI Analyst — Remote LATAM

YO AI Labs; Ciudad de Mendoza; Remote; ARS 70,316,000 - 98,442,000; Full time

Benefits offered by this job

Fully remote

Equipment provided

20 days PTO

Weekly pay (contractor)

Job summary

YO AI Labs is seeking a Market Research Analyst to drive performance marketing insights for higher-education clients. You will own the research, data, and drafts across engagements, delivering first-draft reports and strategic documents that support client recommendations.

You will audit marketing experiences, conduct audience segmentation, and synthesize findings into actionable summaries while coordinating timelines across multiple projects and teams.

Qualifications

• 3 to 5 years in marketing, research, or an agency environment.
• Strong written English with ability to produce structured reports.
• Experience pulling data from third‑party research platforms.
• Experience conducting market research and audience segmentation.
• Ability to synthesize findings into clear, actionable summaries.
• Highly organized and able to manage multiple workstreams.

Responsibilities

• Lead market and competitive research across client engagements.
• Audit client marketing experiences and analyze websites and flows.
• Pull and analyze data to support audience sizing and market sizing.
• Create first-draft reports and strategic documents.
• Coordinate inputs across internal teams and manage timelines.
• Ensure deliverables are accurate, formatted, and complete.

Skills

Market research

Competitive analysis

Audience segmentation

Report writing

Data analysis

Project management

English proficiency

Job description

YO AI Labs is seeking a Market Research Analyst to drive performance marketing insights for higher-education clients. You will own the research, data, and drafts across engagements, delivering first-draft reports and strategic documents that support client recommendations.

You will audit marketing experiences, conduct audience segmentation, and synthesize findings into actionable summaries while coordinating timelines across multiple projects and teams.