Lifecycle Growth Lead: Klaviyo Email/SMS Mastery

Kirin; Buenos Aires; Presencial; ARS 1.200.000 - 1.800.000; Jornada completa

Descripción de la vacante

Kirin is seeking a data-driven Lifecycle Manager to own our customer retention strategy. Your primary tool will be Klaviyo, focusing on maximizing Customer Lifetime Value (LTV) through advanced email and SMS flows.

You’ll partner with Creative and Product teams to ensure on-brand, high-converting touchpoints and use predictive analytics to personalize messaging across segments. Success means higher repeat purchases and healthier subscriber metrics.

Formación

• Proven track record of increasing Retention/LTV at a growth-stage e-commerce brand.
• Deep technical proficiency in Klaviyo (Certification is a plus).
• Experience with Shopify.
• Familiarity with SMS marketing platforms (Attentive, Postscript, or Klaviyo SMS).
• Strong understanding of deliverability, list hygiene, and GDPR/CCPA compliance.

Responsabilidades

• Own the full execution of our email and SMS strategy with sophisticated segmentation and automated flows.
• Analyze customer cohorts to identify churn points and opportunities for upsells or cross-sells to move retention.
• Maintain a rigorous A/B testing roadmap across subject lines, send times, content blocks, and incentives.
• Move beyond batch-and-blast with predictive analytics and behavioral data for timely messaging.
• Collaborate with Creative and Product teams to ensure on-brand, high-converting touches and aligned lifecycle triggers.
• Deliver weekly and monthly reports on channel performance, attribution, and health of the subscriber base.

Conocimientos

Klaviyo mastery

E-commerce

Retention/LTV analytics

A/B testing

Personalization & segmentation

Copywriting

Self-starter

Herramientas

Shopify

Gorgias

Klaviyo

Attentive

Postscript

Descripción del empleo

Kirin is seeking a data-driven Lifecycle Manager to own our customer retention strategy. Your primary tool will be Klaviyo, focusing on maximizing Customer Lifetime Value (LTV) through advanced email and SMS flows.

You’ll partner with Creative and Product teams to ensure on-brand, high-converting touchpoints and use predictive analytics to personalize messaging across segments. Success means higher repeat purchases and healthier subscriber metrics.