Social Media Executive-Arabic Speaking

Careers International; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A digital marketing agency in Dubai is seeking a Social Media Executive to manage social media accounts and collaborate with influencers. The ideal candidate has at least 2 years of experience in a similar role and is fluent in Arabic. Responsibilities include content creation, analytics tracking, and community management to drive engagement and brand awareness.

Qualifications

• Minimum 2 years of experience in a Social Media Advertising Agency.
• Fluent in Arabic is preferred.

Responsibilities

• Manage and oversee social media accounts to drive engagement.
• Develop and publish engaging content across platforms.
• Collaborate with external agencies and influencers.

Skills

Social Media Management

Influencer Outreach

Content Creation

Analytics and Reporting

Job description

Social Media executive will be largely handling Social Media & Influencer Management duties.

Prefer an Arabic Speaking candidate for this role who has an experience of minimum 2 years of working in Social Media Advertising Agency (UAE).

Key Responsibilities

• Social Media Management
  • Oversee and manage social media accounts (Facebook, Instagram, TikTok) to drive engagement and brand awareness.
  • Develop, schedule, and publish engaging content across all platforms, ensuring consistency with brand messaging.
  • Monitor social media channels for comments, messages, and mentions, responding in a timely and engaging manner.
  • Create, edit, and publish engaging content (posts, stories, reels, videos) for platforms like Instagram, Facebook, TikTok.
• Collaboration with Agencies
  • Work closely with external agencies to develop and execute content strategies that align with marketing objectives.
  • Facilitate communication between internal teams and agencies to ensure timely delivery of content and adherence to brand guidelines.
  • Collaborate with agencies for boosting posts and campaigns, optimizing paid social strategies to maximize reach and engagement.
• Influencer Outreach and Collaboration
  • Identify and reach out to potential influencers that align with the brand’s values and target audience.
  • Manage relationships with influencers, coordinating campaigns and content collaboration to ensure alignment with marketing initiatives.
  • Track and analyze influencer performance metrics to assess the effectiveness of campaigns and partnerships.
• Analytics and Reporting
  • Utilize social media analytics tools to track performance, engagement metrics, and campaign effectiveness.
  • Prepare regular reports on social media performance and insights to inform strategy adjustments and improvements.
  • Stay updated on industry trends and competitor activity to refine social media strategies.
• Community Management
  • Monitor social media channels and align with agency, respond to comments, questions, and direct messages in a timely manner.
  • Foster relationships with the audience by engaging with followers and influencers.
  • Handle social media crisis situations, flagging issues, and coordinating responses with relevant teams.
• Platform Management
  • Maintain a content calendar and ensure timely scheduling and publishing of posts.
  • Stay updated on algorithm changes, new features, and best practices across social media platforms.
  • Identify new trends, hashtags, and opportunities for brand growth.
• Collaboration with Internal Teams
  • Collaborate with marketing, content, design, and PR teams to ensure a cohesive strategy.
  • Work closely with influencers, photographers, and videographers to develop high-quality content.