SEO Specialist

Beyond Limits; Dubai; On-site; AED 89,000 - 156,000; Full time

Job summary

Beyond Limits is seeking an SEO Specialist to develop and implement comprehensive strategies for both the company website and its mobile application. You will focus on improving online visibility, rankings, organic traffic, user engagement, and lead generation through thorough keyword research, content optimization, and technical SEO.

You will optimize pages, landing content, blogs, and service content, perform audits, and collaborate with marketing, content, and technical teams to continuously

Qualifications

• Experience in optimizing both websites and mobile applications.
• Ability to conduct comprehensive keyword research and identify opportunities across web and mobile platforms.
• Proven track record in improving organic visibility, traffic and conversion metrics.
• Strong understanding of on-page, technical and off-page SEO techniques.

Responsibilities

• Develop and implement comprehensive SEO strategies for website and mobile app.
• Perform keyword research and identify opportunities across web and mobile platforms.
• Optimize content, titles, meta descriptions, headings, URLs and internal links.
• Conduct on-page, off-page and technical SEO activities and audits.
• Monitor rankings, traffic, and engagement; provide actionable recommendations.

Skills

SEO strategy

Keyword research

On-page SEO

Technical SEO

Analytics

Content optimization

Link building

Competitive analysis

Cross-functional collaboration

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Job description

Develop and implement comprehensive SEO strategies for both the company website and mobile application to improve online visibility, search engine rankings, organic traffic, user engagement, and lead generation.

Conduct comprehensive keyword research and identify relevant search opportunities across web and mobile platforms.

Optimize website and mobile app-related content, including titles, meta descriptions, headings, URLs, images, internal links, landing pages, blogs, and service content.

Perform and monitor on-page, off-page, and technical SEO activities.

Identify and address technical issues that may negatively affect website and mobile search visibility, performance, and user experience.

Develop and optimize SEO-friendly content to improve organic visibility and engagement.

Develop effective link-building strategies to improve website authority and search rankings.

Ensure that relevant website and mobile application content can be effectively discovered and understood by search engines.

Monitor keyword rankings, organic traffic, user behavior, engagement, leads, and conversions across website and mobile-related searches.

Analyze competitors and identify opportunities to improve the company's web and mobile search presence.

Develop content and SEO strategies that increase visibility and engagement with the company's mobile application.

Use SEO and analytics tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.

Conduct regular SEO audits and performance analysis and implement necessary improvements.

Prepare regular SEO performance reports and provide actionable recommendations to management.

Stay updated with Google algorithm updates, SEO trends, mobile search developments, and industry best practices.

Work closely with the marketing, content, and technical teams to implement and continuously improve SEO strategies across both website and mobile platforms.

Desired Candidate Profile

We are looking for a results-driven SEO Specialist with experience in optimizing both websites and mobile applications.
The successful candidate will be responsible for developing and implementing SEO strategies to improve the company's online visibility, search rankings, organic traffic, website performance, mobile app visibility, user engagement, and lead generation.
The ideal candidate should have a strong understanding of SEO principles, keyword research, content optimization, technical SEO, competitor analysis, analytics, and search performance across both web and mobile platforms.