SEO Associate Director: Lead AI-Driven Growth (MENA)

Assembly Global; Dubai; On-site; AED 300,000 - 600,000; Full time

Job summary

Assembly Global is seeking an Associate Director (SEO) to lead advanced organic growth strategies across the MENA region, based in Dubai. The role demands expertise in multilingual SEO, AI-driven discovery, and cross-channel integration to drive measurable business impact for high-profile clients.

You will build and mentor an SEO team, align regional initiatives with global campaigns, and represent the practice in industry forums, shaping the future of AI-enabled search.

Qualifications

• 8+ years’ experience in SEO, including senior leadership roles.
• Proven success managing enterprise, international, and multilingual SEO programmes.
• Deep understanding of MENA search behaviour, regional markets, and localisation strategy.

Responsibilities

• Define and execute regional SEO strategies aligned to client goals.
• Build, lead, and mentor a high-performing SEO team across technical, content, and AI-driven search disciplines.
• Foster innovation through emerging tools, automation, and AI-led optimisation.
• Translate complex SEO data into strategic insights tied to business outcomes.
• Develop advanced reporting frameworks and dashboards tracking regional and global KPIs.

Skills

SEO Leadership

Executive influence

Multilingual SEO

Stakeholder management

Tools

OnCrawl

Ahrefs

Semrush

Screaming Frog

Job description

Assembly Global is seeking an Associate Director (SEO) to lead advanced organic growth strategies across the MENA region, based in Dubai. The role demands expertise in multilingual SEO, AI-driven discovery, and cross-channel integration to drive measurable business impact for high-profile clients.

You will build and mentor an SEO team, align regional initiatives with global campaigns, and represent the practice in industry forums, shaping the future of AI-enabled search.