Senior SEM, SEO & Social Media Specialist — Dubai E‑Commerce

Oxcharge vending machines LLC; Dubai; On-site; AED 45,000 - 78,000; Full time

Benefits offered by this job

Performance bonus

Direct collaboration with founder

Global brand growth

Modern Dubai office

Job summary

Oxcharge vending machines LLC in Dubai, UAE, is seeking a hands-on SEM, SEO and Social Media Specialist (Jewelry E-Commerce) for a full-time, on-site role. You will drive paid search, organic visibility, and social growth, managing Google Ads, keyword strategy, technical SEO, and Instagram/TikTok presence to grow global traffic and conversions.

The role requires 5+ years in SEM/SEO and social media, strong Shopify experience, and fluency in English.

Qualifications

• 5+ years hands-on SEM, SEO, and social media experience in e-commerce.
• Strong Shopify experience—store ops, theme optimization, app integrations.
• Experience uploading/managing Shopify product listings, descriptions, images, variants.
• Proven track record managing Google Ads budgets and growing Instagram/TikTok accounts.
• Proficiency with Google Ads, GA4, Google Search Console, SEMrush or Ahrefs.
• Experience with AI image/video generation tools (Midjourney, DALL·E, Runway, CapCut AI).

Responsibilities

• Plan, launch, and optimize Google Search, Shopping, and Display campaigns.
• Manage bids, budgets, and keywords to maximize ROAS.
• Conduct A/B testing on ad copy, landing pages, and audiences.
• Perform keyword research and competitive analysis for jewelry terms.
• Optimize product pages, collections, and blog content for organic search.
• Improve technical SEO: site speed, mobile optimization, structured data, indexing.
• Build high-quality backlinks through outreach and partnerships.
• Manage and grow Instagram and TikTok accounts with content strategy.
• Create and publish content (Reels, TikToks, Stories).
• Track performance and adjust content strategy based on analytics.
• Use AI tools to generate product visuals and short-form content.
• Create AI-generated ad creatives for testing across Google/Meta/TikTok.
• Upload products to Shopify and manage store, collections, themes.
• Ensure site speed, mobile responsiveness, and checkout flow.
• Track performance in GA4 and Google Search Console.
• Prepare weekly traffic/ranking/conversion/ROI reports.

Skills

SEM

SEO

Social media

Google Ads

GA4

Analytics

AI image generation

AI video generation

Tools

Shopify

Google Ads

GA4

Google Search Console

SEMrush

Ahrefs

Midjourney

DALL·E

Runway

CapCut AI

Job description

Oxcharge vending machines LLC in Dubai, UAE, is seeking a hands-on SEM, SEO and Social Media Specialist (Jewelry E-Commerce) for a full-time, on-site role. You will drive paid search, organic visibility, and social growth, managing Google Ads, keyword strategy, technical SEO, and Instagram/TikTok presence to grow global traffic and conversions.

The role requires 5+ years in SEM/SEO and social media, strong Shopify experience, and fluency in English.