Sales Manager - Groups & MICE

Fairmont Hotels & Resorts; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading hotel brand in Dubai is seeking an experienced sales professional to develop and implement sales strategies for MICE & Groups. Responsibilities include market research, client relationship management, and preparing competitive proposals. The ideal candidate has a degree in Business or Hospitality and at least 5 years of relevant sales experience. Join our vibrant team and enjoy unique employee benefits, including hotel stays and discounts.

Benefits

Free hotel stays up to ten nights a year

Discounts on bars, restaurants, and hotel bookings

Participate in staff parties and events

Qualifications

• Minimum of 5 years of sales experience in the hospitality industry.
• Ability to prioritize and respond quickly to multiple enquiries.
• Proficient in sales platforms such as Opera and Delphi.

Responsibilities

• Develop and implement strategic sales plans for MICE & Groups.
• Conduct market research to identify trends and business opportunities.
• Handle incoming group and event enquiries to ensure timely responses.

Skills

Sales experience

Negotiation skills

Organizational skills

Interpersonal skills

Detail-oriented

Education

Bachelor’s degree in Business, Hospitality Management, Marketing

Tools

Microsoft Office

Hotel property management systems

Job description

Company Description

At the 25hours Hotel One Central, Bedouin traditions are brought back to life and reinterpreted in a contemporary way. Here our colleagues become storytellers themselves. With a view of the Museum of the Future near the Dubai International Financial Center, everyone will find their way to us. Whether for an ice cream walk or a birthday celebration, we also enjoy spending time together outside of work. We are a colourful, diverse, professional team and love our friendly, informal culture.

COME AS YOU ARE & JOIN THE 25h TRIBE.

Job Description

How does your working day look like …

• Develop and implement strategic sales plans to achieve revenue targets for MICE & Groups segments.
• Conduct market research to identify trends, competitor offerings, and potential business opportunities within the MICE & Groups markets.
• Handle all incoming group and event enquiries (rooms and/or catering), ensuring timely responses and personalized proposals in line with brand standards.
• Build and maintain strong relationships with corporate clients, travel agencies, event planners, and other stakeholders to promote the hotel’s offerings.
• Prepare accurate and competitive quotations tailored to client needs, working in alignment with Revenue guidelines.
• Negotiate pricing, terms, and conditions with clients to maximize revenue and ensure client satisfaction.
• Prepare and issue group contracts, ensuring all terms are in line with hotel policy and revenue strategy.
• Actively follow up on all leads to maximize conversion rates, using sales techniques and understanding of market trends.
• Maintain updated client records and enquiry details in the CRM (e.g., Opera, Delphi), ensuring accuracy in reporting and forecasting.
• Organize and participate in sales events, trade shows, and promotional activities to increase brand awareness and attract potential clients.
• Coordinate with Revenue, Reservations, Events Planning, and Operations to ensure feasibility, availability, and smooth delivery.
• Maintain accurate records of sales activities, forecasts, and market analysis. Provide regular reports to the Director of Sales/Assistant Director of Sales on performance metrics.
• Mentor and train junior sales staff as needed, fostering a collaborative and high-performing sales culture.
• Delegate follow-up tasks, rooming list updates, commission checks, and reconciliation coordination to the Groups Coordinator to streamline operations and focus on conversion.
• Support the Sales team in post-event feedback collection and relationship nurturing for repeat business.

Qualifications

Your personality counts more than your CV …

• Bachelor’s degree in Business, Hospitality Management, Marketing, or a related field.
• Minimum of 5 years of sales experience in the hospitality industry, with a focus on MICE and leisure.
• Ability to prioritize and respond quickly to multiple enquiries.
• Detail-oriented with strong organizational skills.
• Confident in pricing, negotiation, and upselling.
• Proficient in Microsoft Office and sales platforms (Opera, Delphi, Salesforce, etc.).
• Proven track record of achieving sales targets and driving revenue growth.
• Excellent interpersonal, communication, and negotiation skills.
• Strong organizational skills with the ability to manage multiple priorities.
• Proficiency in Microsoft Office Suite and hotel property management systems.
• Ability to travel as needed for client meetings and industry events.

Additional Information

What’s in it for you …

• Get to know all the other 25hours hotels and stay ten nights a year for free as an employee!
• Take advantage of being part of Ennismore and get generous discounts when visiting our bars and restaurants as well as booking hotel rooms all over the world.
• Benefit from great offers from our numerous cooperation partners.
• Be part of our hilarious staff parties and much more…