Remote Marketing Associate / Marketing Manager - Persistence Labs

Blockchain Works; Dubai; Remote; USD 40,000 - 60,000; Full time

Job summary

Blockchain Works is seeking a Marketing Associate to enhance their content strategy. The ideal candidate needs to demonstrate proficiency in copywriting, a deep understanding of crypto, and a curiosity to learn. Join a global team focused on innovation within the blockchain space.

Qualifications

• Strong copywriting skills required.
• Curiosity and hunger to learn is essential.
• Previous experience in content writing is a must.

Responsibilities

• Contribute to shaping the overall content strategy.
• Write long and short-form content related to Persistence’s ecosystem.
• Conduct data-driven analysis to evaluate content strategy effectiveness.

Skills

Copywriting

Content Writing

Communication

Task Management

Curiosity

Analytical Thinking

Education

High School Diploma or equivalent

BA or specialization in Marketing

Job description

This hire can be made at Associate or Manager/Lead level depending on the person's level of experience.

About the role

Persistence Labs is looking for a Marketing Associate based out of India to help scale and complement its overall marketing strategy. The ideal candidate takes pride in overseeing an idea from initial thinking to bringing it to life through words. They are continually looking to learn and improve. We are looking for someone who is a thinker that can thrive in a remote, fast-paced, innovative startup environment and isn’t deterred by unknowns or unfamiliar concepts. They should be well-versed with Crypto Twitter and understand the type of content that resonates with this target audience, including content shared by KOLs/protocols.

Roles & responsibilities

1. Contribute to shaping the overall content strategy for Persistence by generating content and campaign ideas across channels like Twitter, Blog, Discord, and more.
2. Write long and short-form content related to Persistence’s ecosystem and vision.
3. Work closely with the design and product teams to execute Persistence’s content strategy daily.
4. Conduct data-driven analysis to evaluate the effectiveness of the content strategy.

Basic qualifications

1. High School Diploma or equivalent. A BA or specialization in Marketing is a plus but not mandatory.
2. Exhibit curiosity and a hunger to learn.
3. Strong copywriting skills.
4. Previous experience in content writing.
5. Excellent thinking, task management, and communication skills.
6. Relevant experience in crypto or a strong interest in crypto.
7. Knowledge of Proof-of-Stake, especially liquid staking.
8. Basic understanding of DeFi.

About The Team

Persistence Labs comprises over 25 highly motivated and skilled individuals working towards a common goal. The team is divided into four functions across each product team — Engineering, Design, Marketing, and Business Development. Additionally, Persistence Labs has a corporate team handling Legal, Compliance, Operations, and Finance.

We are a fully global team, with members from Europe, Asia, and the Middle East.

Our team members have been early Cosmos community participants and helped launch the Cosmos Hub in 2019. We were early adopters of Inter Blockchain Communication (IBC) and have a strong record of innovation in Cosmos and beyond. The Persistence Labs team pioneered liquid staking in Cosmos, with pSTAKE being the first liquid staking solution built for Cosmos.

Working at Persistence Labs

At Persistence Labs, we aim for excellence. We believe in playing long-term games over short-term gains.

• We believe in the power of compounding.
• We stay humble when things go well and persistent when they don’t.
• We view business as a long-term strategic game.
• Results matter more than efforts or processes; ultimately, the goal is sustainable, free cash flow.
• We value each other's time; punctuality in meetings is a sign of respect and efficiency.
• We care for the people we work with.