Public Relations Manager

Coin Market Cap Ltd; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading cryptocurrency data platform in Dubai is seeking a Public Relations Manager to shape and communicate the brand’s narrative. This role involves monitoring online discussions, managing relationships with media and stakeholders, and crafting compelling messages to enhance brand reputation. The ideal candidate has 5-8 years of experience in public relations, a solid grasp of blockchain technologies, and the ability to thrive in a fast-paced environment.

Qualifications

• 5-8 years of experience in public relations, preferably with an agency or in-house.
• Solid understanding of DeFi, NFTs, and key blockchain protocols.
• Demonstrated success in enhancing the brand’s reputation.

Responsibilities

• Monitor online platforms to manage brand reputation.
• Craft narratives that resonate with the audience.
• Oversee public relations activities and community inquiries.

Skills

Public Relations

Social Media Management

Stakeholder Engagement

Crisis Communication

Brand Management

Job description

Overview

As a Public Relations Manager at CoinMarketCap, you will play a pivotal role in shaping and communicating our brand’s narrative while actively monitoring and engaging with social media discussions about CoinMarketCap. You will work closely with media outlets, industry stakeholders, and internal teams to represent the voice of our users in all public relations strategies. Your deep understanding of our audience will guide your efforts in crafting compelling messages and managing our public image.

While Public Relations Manager at CMC generally work on various projects simultaneously, in this role one of the primary focus areas will be to ensure that our communications resonate with our target audience and effectively highlight the value of our offerings.

Responsibilities

• Act as stewards of a brand\'s reputation by monitoring online platforms e.g. X & Reddit, addressing negative comments, and highlighting positive initiatives to maintain trust and credibility.
• Manage challenging situations transparently and quickly, providing factual information to avoid escalating issues and demonstrating a commitment to resolving problems.
• Craft compelling narratives that resonate with the audience, using a clear and consistent communication strategy to articulate the brand\'s core message.
• Manage relationships with internal and external stakeholders to ensure the seamless execution of campaign strategies.
• Oversee all public relations activities, including community inquiries and requests, to maintain a positive public image.
• Track, analyze, and report on PR results, providing comprehensive summaries and insights.

Qualifications & Requirements

• 5-8 years of experience in public relations, preferably with an agency or in-house, collaborating with clients in sectors such as crypto, technology, consumer finance, financial services, venture capital, entertainment, or gaming.
• Solid understanding of DeFi, NFTs, and key blockchain protocols
• Demonstrated success in enhancing the brand’s reputation, managing challenging situation in the social media platform
• Established relationships with media outlets and influencers
• Ability to excel in a fast-paced, dynamic environment