PR Specialist - Arabic Speaker

Client of Tiffany; Abu Dhabi; On-site; AED 180,000 - 260,000; Full time

Job summary

Tiffany & Co seeks a PR Specialist to support the PR & Communications Manager in executing the MEA strategy. You will craft compelling narratives and own the editorial plan to secure coverage across top outlets while preserving the brand’s luxury positioning.

You’ll maintain strong relationships with editors, talents, and partners, manage press materials and events, and track media coverage with ROI reporting. Fluency in English and Arabic is required.

Qualifications

• 3 to 5 years of experience in PR & Communications or related roles, preferably within a luxury brand or PR agency.
• University degree in PR, Communications, Marketing, or a related field.
• Exceptional written and verbal communication skills, with a strong ability for creative storytelling.
• Strategic thinker with a keen understanding of industry and social media trends.
• Excellent relationship management and interpersonal skills, particularly with press, talents, and agencies.
• Highly organized with strong project management skills and meticulous attention to detail.
• Demonstrates creativity, team spirit, and a proactive sense of initiative.
• Maintains a positive attitude and strong work ethic.
• Passionate about the luxury industry.
• Fluent in English.
• Fluent in Arabic.

Responsibilities

• Support PR strategy execution across the MEA region and own editorial strategy.
• Craft narratives and maintain luxury positioning with global brand directives.
• Develop and implement overarching editorial strategy for high-impact coverage.
• Foster relationships with editors, stylists, talents and industry partners.
• Represent Tiffany & Co at events, photoshoots, and collaborations; manage press materials.
• Track media coverage, compile reports, and monitor market trends.

Skills

Fluent English

Fluent Arabic

Storytelling

Media relations

Editorial planning

Relationship management

Strategic thinking

Project management

Education

University degree in PR, Communications, Marketing, or related field

Job description

The PR Specialist supports the PR amp Communications Manager with executing the PR strategy across the MEA region The role involves crafting compelling narratives and owning the editorial strategy to ensure coverage across various media platforms Maintaining strong relationships with press and stakeholders is key The PR Specialist will also track and analyze media coverage compile comprehensive reports and monitor market trends Additionally the role includes administrative responsibilities such as maintaining media and talent lists coordinating product loans and gifting and managing vendor payments

PR Strategy

Work closely with the PR amp Communications Manager on the development and implementation of innovative PR strategies maintaining Tiffany amp Co s luxury positioning across the MEA region Contribute to the creation of PR strategies that align with global brand directives while addressing the specific needs of the MEA market

Storytelling amp Editorial Planning

Develop and implement the overarching editorial strategy of the Maison to secure high-impact coverage in leading publications across print web and social media platforms Maintain consistent and responsive communication with editors and press ensuring timely distribution of press materials and current brand news Craft compelling storytelling and engaging narratives for key brand moments announcements collection launches and news Develop effective press materials including press releases media alerts executive talking points and toolkits

PR amp Media Relations

Foster and maintain strong relationships with key stakeholders including editors stylists talents and industry partners through photoshoots talent partnerships brand events and collaborations Represent Tiffany amp Co at industry events and functions upholding the brand s image and values Assist in the planning and execution of photoshoots events dressings influencer programs talent signings and content creation initiatives

Reporting amp Analysis

Track and analyze media coverage conducting competitive landscape analysis Oversee monthly DMR reporting to provide strategic and creative insights Compile comprehensive reports for all PR activities including events campaigns and influencer programs to track campaign effectiveness and provide ROI analysis and impact Monitor regional market trends consumer behavior and media landscape to identify opportunities for brand advancement

Admin

Maintain media and talent lists up to date for press dispatches gifting and guest list curation Support with product loans for photoshoots events talent dressings or any ad hoc requests Coordinate gifting for special occasions and PR partnerships year round Manage the efficient processing of invoices and vendor payments in a timely manner

Qualifications

• 3 to 5 years of experience in PR & Communications or related roles, preferably within a luxury brand or PR agency.
• University degree in PR, Communications, Marketing, or a related field.
• Exceptional written and verbal communication skills, with a strong ability for creative storytelling.
• Strategic thinker with a keen understanding of industry and social media trends.
• Excellent relationship management and interpersonal skills, particularly with press, talents, and agencies.
• Highly organized with strong project management skills and meticulous attention to detail.
• Demonstrates creativity, team spirit, and a proactive sense of initiative.
• Maintains a positive attitude and strong work ethic.
• Passionate about the luxury industry.
• Fluent in English.
• Fluent in Arabic.