PR & Corporate Communications Manager

Miral; Abu Dhabi; On-site; AED 260,000 - 380,000; Full time

Job summary

Miral is seeking a dynamic Manager of PR & Corporate Communications to elevate the corporate brand, boost executive visibility, and drive impactful media engagement.

You will collaborate with senior leaders, stakeholders, and government entities to shape Miral's narrative and position as a leading creator of immersive destinations in Abu Dhabi and the region.

Qualifications

• Bachelor’s degree in a relevant field (Communications, PR, journalism, marketing, IR, business administration) at minimum.
• 6–8 years of experience in corporate communications, public relations, or reputation management.
• Proven ability to develop and execute strategies to build and protect corporate reputation.

Responsibilities

• Strategic communications and corporate reputation: lead and align initiatives with growth goals; translate complex programs into clear messaging; ensure consistency across all audiences.
• Media relations and storytelling: build relationships with media and influencers; craft press materials; tell stories of growth, partnerships and impact; monitor trends and risks.
• Executive communications and thought leadership: support leadership profiling; enhance visibility with strategic programs; prepare speeches and messaging.
• Stakeholder and government communications: advise on government and partner engagement; support major announcements and crisis guidance.
• CSR and impact communications: lead stories on social impact and community programs for broad audiences.
• Communications excellence: develop governance for assets like profiles, bios, presentations, and messaging frameworks.

Skills

Bilingual Arabic & English

Strategic communications

Media relations

Education

Bachelor's degree in Communications/PR/Journalism/Marketing/IR/Business Admin

Job description

Join Miral and Shape the Stories Behind the World's Most Ambitious Destinations

About Miral

At Miral, we create extraordinary experiences that inspire millions of unforgettable memories. As the leading creator of immersive destinations and experiences in Abu Dhabi, we are driving the growth of the leisure and entertainment industry while supporting the Emirate's tourism vision and economic diversification.

Responsible for the development and destination management of Yas Island and overseeing Saadiyat Island's Destination Management Strategy, Miral's portfolio of world-class assets incorporates entertainment, leisure, culture, sport, dining, retail, and hospitality experiences, aiming to deliver millions of memorable moments for residents and international guests alike.

From Ferrari World Yas Island, Abu Dhabi and SeaWorld Yas Island, Abu Dhabi to Warner Bros. World™ Abu Dhabi, CLYMB™, Yas Marina, Yas Bay Waterfront, teamLab Phenomena Abu Dhabi, and exciting future developments including a Disney Theme Park Resort and a Harry Potter-themed land, Miral continues to redefine destination experiences on a global scale.

About the Role

Do you thrive on crafting compelling stories, building influential relationships, and shaping the reputation of a world-class organization

We are seeking a dynamic and strategic Manager of PR & Corporate Communications to help elevate Miral's corporate brand, strengthen executive visibility, drive impactful media engagement, and bring our vision to life through powerful storytelling.

This role offers a unique opportunity to work closely with senior leaders, key stakeholders, government entities, strategic partners, and media outlets to enhance Miral's reputation and position as one of the region's most innovative creators of immersive destinations and experiences.

If you are passionate about communications, reputation management, executive profiling, and creating narratives that inspire audiences locally, regionally, and globally, we'd love to hear from you.

What You'll Be Doing:

Strategic Communications & Corporate Reputation

• Support and execute Miral's corporate communications strategy aligned with business priorities and long-term growth ambitions.
• Lead integrated communication initiatives that strengthen corporate reputation and showcase Miral as a leading destination and experience creator.
• Translate complex business initiatives into clear, compelling, and audience-focused communications.
• Ensure consistent messaging across corporate, executive, stakeholder, and destiny communications.

Media Relations & Storytelling

• Build and maintain strong relationships with media, journalists, editorial teams, and industry influencers.
• Develop high-impact communications materials including press releases, speeches, media briefings, Q&A, executive talking points, and interview preparation.
• Identify and tell stories that highlight Miral's growth, innovation, partnerships, people, destinations, and impact on tourism and economic development.
• Monitor media trends, emerging issues, and potential reputational risks while identifying new communication opportunities.
• Measure performance through media coverage, audience engagement, sentiment analysis, and share of voice metrics.

Executive Communications & Thought Leadership

• Support executive communications and leadership profiling initiatives.
• Enhance executive visibility through strategic communications programmes and thought leadership opportunities.
• Develop executive presentations, speeches, key messages, social content, and stakeholder communications.
• Position Miral's leaders as credible and influential ambassadors for the organization.

Stakeholder & Government Communications

• Support communications initiatives involving government stakeholders, strategic partners, and industry bodies.
• Provide communications counsel, messaging support, and reputational guidance on key initiatives.
• Contribute to major corporate announcements, partnerships, destination milestones, and high-profile engagements.
• Support issues and crisis communications planning to protect and strengthen Miral's reputation.

CSR & Impact Communications

• Lead communication efforts related to CSR initiatives and community engagement programmes.
• Develop meaningful stories that showcase Miral's positive impact on people, communities, and the wider economy.
• Drive awareness of Miral's social impact initiatives across internal and external audiences.

Communications Excellence

• Support the development and governance of communications assets, including corporate profiles, executive biographies, presentations, messaging frameworks, and communication toolkits.
• Ensure all communications align with Miral's brand standards and corporate positioning.
• Champion best practices in storytelling, media relations, stakeholder engagement, and communications excellence.

What We're Looking For:

• Bachelor's degree in Communications, Public Relations, Journalism, Marketing, International Relations, Business Administration, or a related field.
• Full professional fluency in both Arabic and English, written and spoken is a must
• 6-8 years of experience in Corporate Communications, Public Relations, Corporate Affairs, Media Relations, Executive Communications, or Reputation Management.
• Experience gained within leading corporate, tourism, destination, hospitality, government, or agency environments.
• Proven success in developing communication strategies that build reputation, engage stakeholders, and support business objectives.
• Exceptional writing, storytelling, and stakeholder management skills.
• Strong understanding of media relations, executive communications, government engagement, and issues management.
• Highly proactive, resilient, commercially aware, and capable of managing multiple priorities in a fast-paced environment.

Why Join Miral

This is more than a communications role. It's an opportunity to help tell the story of one of the region's most exciting and transformative organizations. You'll work on high-profile projects, engage with senior leaders, contribute to globally recognized destinations, and play a key role in shaping how Miral is seen by audiences around the world.