Paid Media Strategist for High-Impact Campaigns

Saeed & Mohammed Al Naboodah Group; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading group marketing firm in Dubai is searching for a Digital Marketing Executive to drive brand awareness and engagement. The ideal candidate should have 2-4 years of experience managing paid media campaigns across platforms such as Meta, Google, and TikTok. Responsibilities include optimizing campaigns, analyzing metrics, and collaborating with creative teams. This position requires a data-driven mindset and a passion for innovation.

Qualifications

• 2-4 years of experience in managing paid advertising campaigns.
• Strong understanding of audience targeting and performance metrics.
• Ability to interpret insights and recommend improvements.

Responsibilities

• Plan, execute, and optimize paid media campaigns.
• Conduct keyword research and competitor analysis.
• Track and analyze key performance metrics.
• Implement A/B testing for ad optimization.
• Support SEO initiatives to enhance online visibility.

Skills

Hands-on experience with paid media campaigns

Understanding of digital marketing funnels

Creative thinking

Data-driven mindset

Tools

Meta Ads Manager

Google Ads

Google Analytics

Job description

A leading group marketing firm in Dubai is searching for a Digital Marketing Executive to drive brand awareness and engagement. The ideal candidate should have 2-4 years of experience managing paid media campaigns across platforms such as Meta, Google, and TikTok. Responsibilities include optimizing campaigns, analyzing metrics, and collaborating with creative teams. This position requires a data-driven mindset and a passion for innovation.