Mindshare MENA Senior Media Executive Dubai

WPP Media; Dubai; On-site; AED 120,000 - 180,000; Full time

Benefits offered by this job

Competitive medical insurance

Hybrid work model (office ~4 days a wk

Paid time off

Job summary

Mindshare, a leading WPP Media brand in Dubai, seeks a Senior Media Executive to lead advanced digital media strategies and campaigns that boost brand visibility and growth for clients.

With at least 1 year of digital media experience, you will analyze trends, optimize performance, and collaborate across teams to deliver measurable ROI while upholding Mindshare’s standards of excellence and innovation.

Qualifications

• Bachelor's degree in marketing, communications, digital media or related field.
• Minimum of 1 year of experience in digital media marketing or related role.
• Proven experience with digital media platforms, content creation and campaign management.
• Strong understanding of social media, SEO, SEM and digital advertising strategies.
• Proficiency in digital marketing tools and analytics platforms (e.g., Google Analytics).
• Excellent communication, organizational and analytical skills.

Responsibilities

• Develop and implement comprehensive digital media strategies to support marketing objectives and brand visibility.
• Analyze market trends and user data to inform strategy and drive data-driven decisions.
• Design, execute and oversee digital campaigns across channels including social media, email and digital advertising.
• Manage end-to-end campaign process including budget management and performance tracking.
• Develop and manage content calendar aligned with marketing goals and audience interests.
• Collaborate with internal teams and external partners to create engaging content.
• Plan and manage paid digital campaigns (PPC, display, social).
• Implement SEO best practices to enhance organic rankings and SEM campaigns to drive traffic.
• Track, analyze and report on KPIs, providing insights to improve ROI.

Skills

Digital media strategy

Campaign management

SEO

SEM

Content creation

Analytics tools

Education

Bachelor's degree in marketing/communications/digital media

Tools

Google Analytics

Social media insights

Job description

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

About Mindshare: A Leading WPP Media Brand

Mindshare delivers Good Growth for its clients. As Growth Architects we drive growth that benefits all stakeholders better for people planet and business by using media with intention. This approach creates more meaningful connections with consumers increases consumer trust in the brand and delivers better outcomes for all stakeholders.

Role Summary and Impact

The Senior Media Executive will lead the development and execution of advanced digital media strategies to enhance the companys online presence drive engagement and achieve marketing goals ultimately driving significant growth and brand awareness for our clients. This role is ideal for someone with at least one year of experience in digital media who is ready to take on more responsibility manage projects and contribute to strategic planning.

• Develop and implement comprehensive digital media strategies to support marketing objectives and enhance brand visibility.
• Analyze market trends and user data to inform strategy and make data-driven decisions.
• Design execute and oversee digital campaigns across multiple channels including social media email marketing and digital advertising.
• Manage the end-to-end process of digital media campaigns from concept to execution including budget management and performance tracking.
• Develop and manage a content calendar that aligns with marketing goals and audience interests.
• Collaborate with internal teams and external partners to create high-quality engaging content.
• Plan and manage paid digital advertising campaigns including PPC display ads and social media ads.
• Implement SEO best practices to enhance organic search rankings and manage SEM campaigns to drive traffic and conversions.
• Track analyze and report on key performance indicators (KPIs) for all digital media activities.
• Provide insights and recommendations based on performance data to improve campaign effectiveness and ROI.

Skills and Experience

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

• Bachelors degree in marketing Communications Digital Media or a related field.
• Minimum of 1 year of experience in digital media marketing or a related role.
• Proven experience with digital media platforms content creation and campaign management.
• Strong understanding of social media SEO SEM and digital advertising strategies.
• Proficiency in digital marketing tools and analytics platforms (e.g. Google Analytics social media insights).
• Excellent communication organizational and analytical skills.

• Ability to lead projects manage multiple tasks and meet deadlines.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

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Required Experience:

Senior IC