Media Specialist

Dior; United Arab Emirates; On-site; AED 60,000 - 120,000; Full time

Job summary

A luxury fashion brand is seeking a Media Specialist in Dubai to develop and execute comprehensive media strategies across various channels. Candidates should have at least 5 years of marketing experience and strong analytical skills. Fluency in English is required, while French or Arabic is a plus. This role offers the opportunity to manage exciting campaigns in a prestigious environment.

Qualifications

• Minimum of 5 years’ experience in a Marketing position.
• Fluent in English; French/Arabic is a plus.
• Skilled in analytics and budget management.

Responsibilities

• Plan and execute media strategies across diverse channels.
• Monitor and analyze campaign performance.
• Manage budgets allocated for advertising and media.

Skills

Analytical skills

Budget management

Digital marketing

Creative thinking

Interpersonal skills

Tools

MS Office

Job description

Media Specialist

Position

Do you wish to join the House of Dreams?

In this House, you will continue to perpetuate the dream of our creator : that of a more beautiful and happier world.

You will also consolidate our vision : to become the most desirable House in the world of beauty, an absolute reference of French luxury, a symbol of joy and hope.

This vision is carried by our six values that you will embody daily as designers of dreams - values that engage and define us :

Create Passionately

Craft together with joy

Excel for ultimate luxury

Lead with audacity

Cultivate Triumphant inclusivity

Commit and act to re-enchant the world.

Design your dreams with Dior.

Your Impact

Parfums Christian Dior Orient is looking for a motivated and passionate Media Specialist to join the regional Omnichannel Department based in Dubai and covering Middle East, Africa and India. This position requires a blend of strategic planning, relationship management, and analytical evaluation to promote products, services, and the company's overall image.

Job responsibilities

• Media Strategy and Campaign Management : Plan, develop, and execute comprehensive media strategies, including online and offline advertising campaigns across diverse channels. Identify opportunities and align key messages with business objectives.
• Plan, execute and monitor digital marketing campaigns for branding and performance using various channels such as Google Ads, Display Ads, Videos, Affiliate Marketing, social media, always ensuring consistency of Brand Image.
• Traffic Acquisition : Monitor always-on paid search campaign (SEM) and optimize CPC, CPM, and overall CPA budgets ensuring excellent ROI as per business objectives.
• Manage amplification to maximize visibility and relevance on major launches to drive awareness and drive in-store traffic.
• Strengthen third parties' relationship with headquarters team, media planning agency, designer agency and digital players in the region.
• Leverage new technologies and digital marketing channels to promote our products and services in boutiques
• Monitoring and Analysis : Monitor online and offline campaigns, track performance, analyze effectiveness, and report on results to adjust strategies. Stay updated on the latest media trends and technologies.
• Budget Management : Develop and manage budgets allocated for advertising and media

Profile

• Minimum of 5 years’ experience in a Marketing position, having a regional experience is a plus
• Skilled in analytics, optimization, and budget management, leveraging insights to inform strategy and deliver measurable business results.
• Proficient user of the MS Office package (powerpoint, excel, outlook)
• Fluent in English, French / Arabic is a plus
• Excellent interpersonal skills and communication skills
• Creative, agile, innovative thinking and pro-active attitude
• Adaptable and diligent : high priority on accuracy and adherence to timeframes