MEA Luxury PR & Editorial Strategist

Tanqeeb; Abu Dhabi; On-site; AED 180,000 - 280,000; Full time

Job summary

Tiffany & Co. is seeking a PR Specialist to support the PR & Communications Manager in executing the brand's luxury PR strategy across the MEA region. You will craft compelling narratives, manage editorial planning, and build strong relationships with press, stylists, talents, and partners.

Responsibilities include creating press materials, coordinating events and shoots, tracking coverage, and delivering insightful reports to inform strategy and ROI. Fluent English and Arabic are required.

Qualifications

• 3 to 5 years of experience in PR & Communications or related roles, preferably within a luxury brand or PR agency.
• University degree in PR, Communications, Marketing, or a related field.
• Exceptional written and verbal communication skills, with a strong ability for creative storytelling.
• Strategic thinker with a keen understanding of industry and social media trends.
• Excellent relationship management and interpersonal skills, particularly with press, talents, and agencies.
• Highly organized with strong project management skills and meticulous attention to detail.

Responsibilities

• Support PR strategy execution across the MEA region in collaboration with the PR & Communications Manager.
• Develop compelling storytelling and maintain editorial planning to secure coverage in major publications, print, web, and social media.
• Foster relationships with editors, stylists, talents, and industry partners through photoshoots, events, and collaborations.
• Track media coverage, compile reports, and monitor market trends; provide ROI analysis for PR activities.
• Handle admin tasks: media lists, product loans, gifting coordination, and vendor payments.

Skills

Communication skills

Storytelling

Relationship management

Organization

Creativity

Proactive mindset

English fluency

Arabic fluency

Education

University degree in PR/Communications/Marketing

Job description

Tiffany & Co. is seeking a PR Specialist to support the PR & Communications Manager in executing the brand's luxury PR strategy across the MEA region. You will craft compelling narratives, manage editorial planning, and build strong relationships with press, stylists, talents, and partners.

Responsibilities include creating press materials, coordinating events and shoots, tracking coverage, and delivering insightful reports to inform strategy and ROI. Fluent English and Arabic are required.