Marketing Manager

PlaceUp; Dubai; On-site; AED 180,000 - 260,000; Full time

Job summary

PlaceUp in Dubai is seeking an experienced Marketing Manager to lead strategies, campaigns and brand development across multiple brands. The role blends strategic planning with hands-on execution to boost brand awareness, consumer engagement, and sales growth.

You will manage campaigns from planning to delivery, oversee budgets, and build a high-performing marketing team while coordinating with distributors and partners.

Qualifications

• Bachelor's degree in Marketing or related field.
• Minimum 2 years of experience in a Marketing Manager role.
• Strong knowledge of digital marketing channels and campaigns.
• Experience with brand management and product launches.
• Proven ability to lead teams and coordinate multiple projects.

Responsibilities

• Develop and execute marketing strategies aligned with business goals and brand priorities.
• Plan and manage integrated campaigns, product launches, and promotions.
• Oversee brand positioning, content, social media, digital marketing, and ads.
• Coordinate trade marketing with distributors, retailers, and partners.
• Manage calendars, budgets, timelines, and deliverables.
• Lead events, exhibitions, influencer partnerships, and PR activities.
• Conduct market research and competitive analysis for growth opportunities.
• Manage external agencies and creative partners.
• Develop the marketing team and foster cross-department collaboration.
• Monitor KPIs and ROI to improve results.

Skills

Leadership

Strategic thinking

Communication

Analytical skills

Education

Bachelor’s degree in Marketing or related field

Job description

We are looking for an experienced, hands‑on Marketing Manager to lead marketing strategies, campaigns, and brand development across multiple brands.

The ideal candidate should combine strategic thinking with strong execution skills, managing marketing initiatives from planning through delivery while supporting brand awareness, consumer engagement, and sales growth.

Job Summary

We are looking for an experienced, hands‑on Marketing Manager to lead marketing strategies, campaigns, and brand development across multiple brands.

The ideal candidate should combine strategic thinking with strong execution skills, managing marketing initiatives from planning through delivery while supporting brand awareness, consumer engagement, and sales growth.

Key Responsibilities

• Develop and execute marketing strategies aligned with business objectives and brand priorities.
• Plan and manage integrated marketing campaigns, product launches, and promotional activities.
• Oversee brand positioning, content development, social media, digital marketing, and advertising.
• Coordinate trade marketing initiatives and support distributors, retailers, and business partners.
• Manage marketing calendars, budgets, timelines, and campaign deliverables.
• Lead events, exhibitions, influencer partnerships, and PR activities.
• Conduct market research and competitor analysis to identify growth opportunities.
• Manage external agencies, suppliers, and creative partners.
• Lead and develop the marketing team, ensuring effective collaboration across departments.
• Monitor campaign performance, marketing KPIs, and ROI to improve results.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Minimum 2 years of experience in a Marketing Manager role, with proven team leadership or resource coordination experience.
• Strong background in brand management, marketing campaigns, and product launches.
• Good knowledge of digital marketing, including social media, content creation, and online advertising.
• Experience managing marketing budgets, agencies, and multiple projects simultaneously.
• Strong leadership, communication, organizational, and analytical skills.
• Proven ability to translate marketing strategies into actionable plans and measurable results.
• Proficiency in English, both written and spoken.
• Experience working with multiple brands, distributors, or retail partners is an advantage.