Marketing Manager

Confidential Company; Abu Dhabi; On-site; AED 100,000 - 130,000; Full time

Job summary

Confidential Company, located in Abu Dhabi, is seeking a B2B Marketing Specialist to develop and implement marketing strategies specifically for IT and Oil & Gas clients. The ideal candidate will have between 5 to 8 years of marketing experience along with a Bachelor’s degree in a relevant field and strong digital marketing skills.

The position requires coordinating with the sales team, managing content creation, and organizing regional events. Proficiency in English and knowledge of additional European languages will be advantageous.

Qualifications

• European nationality (EU passport holder) currently based in UAE.
• Minimum 5–8 years of marketing experience in IT, software, or Oil & Gas.
• Strong experience in B2B marketing and lead generation.

Responsibilities

• Develop and implement B2B marketing strategies for IT and Oil & Gas clients.
• Plan and execute digital campaigns, including LinkedIn and SEO.
• Coordinate with the sales team to generate qualified leads.

Skills

B2B marketing

Lead generation

Digital marketing tools

Excellent English

Education

Bachelor’s degree in Marketing, Business, or related field

Tools

LinkedIn Campaign Manager

Google Ads

CRM tools

Email marketing tools

Job description

Responsibilities

• Develop and implement B2B marketing strategies for IT and Oil & Gas clients.
• Plan and execute digital campaigns, including LinkedIn, email, website, SEO, and paid ads.
• Coordinate with the sales team to generate qualified leads.
• Manage content creation: brochures, presentations, case studies, and social media.
• Organise and support events, exhibitions, and conferences in the region.
• Conduct market research and competitor analysis.
• Track and report marketing KPIs, ROI, lead generation, and conversions.

Qualifications

• European nationality (EU passport holder) currently based in UAE.
• Bachelor’s degree in Marketing, Business, or related field.
• Minimum 5–8 years of marketing experience, preferably in IT, software, or Oil & Gas/energy sectors.
• Strong experience in B2B marketing and lead generation.
• Excellent English; additional European language (French, German, Italian, Spanish, etc.) is an advantage.
• Strong skills in digital marketing tools such as LinkedIn Campaign Manager, Google Ads, CRM, and email tools.