Marketing Lead — Entertainment & Attractions

Dubai Parks and Resorts; Dubai; On-site; AED 279,000 - 424,000; Full time

Job summary

Dubai Holding Entertainment seeks an Assistant Manager Marketing to lead brand strategy and manage cross‑portfolio campaigns. You will design tactical plans, oversee content and social media, and manage budgets and sponsorships.

The role requires a bachelor’s in communications or marketing and 5–10 years of relevant experience, with strong ROI focus and leadership abilities. Great benefits and a dynamic, creative work environment are offered.

Qualifications

• Bachelor’s degree in communications, Marketing or relevant field.
• 5–10 years of relevant experience.
• Strong communications and marketing acumen.
• Develop, implement, and report on activities.
• Monitor performance of team members and manage performance.
• Accountability for expense budget development and management.
• Demonstrate ROI on all marketing initiatives.

Responsibilities

• Brand strategy and positioning across marketing platforms.
• Deliver and support marketing campaigns for the portfolio.
• Create and implement tactical marketing plans with budgets and timelines.
• Oversee content and social media calendars and storytelling.
• Manage marketing budget and purchase orders.

Skills

Brand Strategy

Campaign Management

Team Leadership

Budget Management

ROI Analysis

Education

Bachelor's degree in communications or Marketing

Job description

Dubai Holding Entertainment seeks an Assistant Manager Marketing to lead brand strategy and manage cross‑portfolio campaigns. You will design tactical plans, oversee content and social media, and manage budgets and sponsorships.

The role requires a bachelor’s in communications or marketing and 5–10 years of relevant experience, with strong ROI focus and leadership abilities. Great benefits and a dynamic, creative work environment are offered.