Marketing Executive: Digital Campaigns & Brand Growth

Bab Al Shams Desert Resort; Dubai; On-site; AED 180,000 - 300,000; Full time

Job summary

Bab Al Shams Desert Resort seeks a Marketing Executive to support the Director of Sales and Marketing and the Marketing & Communications Manager. You will help plan and execute a comprehensive marketing strategy that strengthens the hotel's online presence, drives revenue, and expands market share.

Ideal candidates have 3+ years of hospitality marketing experience, strong digital skills, and a data-driven mindset to optimize campaigns and conversion funnels across channels.

Qualifications

• Bachelor’s or master’s degree in Marketing, Information Technology, or Computer Science.
• Desirable Google Analytics or Meta certified.
• At least 3 years of marketing experience leading and managing campaigns.
• Advanced computer skills: Microsoft Office, Adobe Creative Suite; social media analytics tools.
• Experience in hospitality/travel marketing is preferred.

Responsibilities

• Develop and execute integrated digital marketing campaigns across paid, owned, and earned channels.
• Lead liaison between Marketing and Communications and external agencies on campaigns.
• Consolidate PR coverage and create marketing presentations.
• Maintain advertising and PR libraries and assets.
• Track performance against KPIs and budget; report weekly, monthly, and quarterly.

Skills

Digital marketing

Data analytics

CRM/Marketing automation

Campaign management

SEO/SEM & landing pages

Project management

Communication skills

Team collaboration

Creative thinking

Education

Bachelor’s degree in Marketing

Master’s degree preferred

Tools

Google Analytics

Meta certified

Adobe Creative Suite

CMS tools

Job description

Bab Al Shams Desert Resort seeks a Marketing Executive to support the Director of Sales and Marketing and the Marketing & Communications Manager. You will help plan and execute a comprehensive marketing strategy that strengthens the hotel's online presence, drives revenue, and expands market share.

Ideal candidates have 3+ years of hospitality marketing experience, strong digital skills, and a data-driven mindset to optimize campaigns and conversion funnels across channels.