Marketing Assistant

Sharaf Retail; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading fashion retail company in Dubai is looking for a Marketing Assistant to support marketing initiatives for their brands. The ideal candidate will assist in planning campaigns, coordinate communications, and manage event logistics. A Bachelor's degree in marketing and 5-7 years of retail or fashion marketing experience are required for this role.

Qualifications

• 5-7 years of experience in retail or fashion marketing preferred.
• Strong communication and coordination skills required.
• Proficiency in MS Office; knowledge of design tools is a plus.

Responsibilities

• Assist in planning and executing marketing campaigns.
• Coordinate with stores for brand communication.
• Support content creation for social media and newsletters.
• Organize brand activations and retail events.
• Maintain marketing calendars and budget sheets.

Skills

Strong communication skills

Coordination skills

Proficiency in MS Office

Basic knowledge of design tools

Understanding of retail trends

Education

Bachelor's degree in marketing or related field

Tools

MS Office

Canva

Adobe Illustrator

Job description

The Marketing Assistant supports the development and execution of marketing initiatives for Sharaf Retail’s fashion brands. This role ensures effective coordination between internal teams, stores, and external partners to enhance brand visibility, drive sales, and strengthen customer engagement across all retail touch points.

Responsibilities

1. Marketing Coordination

• Assist in planning and implementing brand marketing campaigns, promotions, and seasonal launches.
• Coordinate with stores to ensure consistent brand communication and in-store marketing execution.
• Support in preparing marketing materials, including visuals, signage, social media content, and point-of-sale displays.
• Liaise with agencies, vendors, and mall marketing teams for campaign approvals, advertising, and event coordination.

2. Content & Communication Support

• Assist in drafting content for social media, newsletters, and in-store promotions aligned with brand tone and guidelines.
• Coordinate photo and video shoots for new product launches and seasonal campaigns.
• Track campaign performance and prepare summary reports for management review.

3. Event & Activation Support

• Assist in organizing brand activations, influencer collaborations, and retail events.
• Coordinate logistics, materials, and approvals required for events and sponsorships.
• Support post-event reporting, data collection, and analysis.

4. Administrative & Reporting Support

• Maintain marketing calendars, trackers, and budget sheets.
• Process purchase requests and coordinate invoices with finance and procurement teams.
• Compile and organize brand performance data, footfall reports, and marketing analytics.

Qualifications

• Bachelor’s degree in marketing, Business Administration, or related field.
• 5-7 years of experience in retail or fashion marketing preferred.
• Strong communication and coordination skills.
• Proficiency in MS Office; basic knowledge of design tools (e.g., Canva, Adobe Illustrator) is a plus.
• Understanding of retail trends and digital marketing platforms.