Marketing Analytics & CX Strategy Lead

Accenture; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A global consulting and technology firm is seeking a Marketing Consultant to lead data-driven strategies and enhance customer experiences. Responsibilities include advanced data analysis, conversational design, and campaign optimization. The ideal candidate should have a Bachelor's degree and 4+ years of experience in marketing analytics, with expertise in analytics tools like Google Analytics and Tableau. This role offers opportunities for innovation in a diverse environment.

Benefits

Opportunities for certifications and learning

Holistic support for well-being

Qualifications

• 4+ years of experience in marketing analytics, preferably in a consulting or digital agency environment.
• Proven experience with Conversational Design and VoC tools.
• Strong understanding of CX strategies and campaign optimization.

Responsibilities

• Analyze complex marketing data to identify trends and insights.
• Lead initiatives in Conversational Design and emerging technologies.
• Drive optimization of Contact Center platforms.

Skills

Advanced analytical skills

Problem-solving skills

Proficiency in data visualization

Strong communication

Education

Bachelor's degree in Marketing, Business, Data Analytics, or related field

Tools

Google Analytics

Tableau

SQL

CRM platforms

Job description

A global consulting and technology firm is seeking a Marketing Consultant to lead data-driven strategies and enhance customer experiences. Responsibilities include advanced data analysis, conversational design, and campaign optimization. The ideal candidate should have a Bachelor's degree and 4+ years of experience in marketing analytics, with expertise in analytics tools like Google Analytics and Tableau. This role offers opportunities for innovation in a diverse environment.