Head Of Marketing - Real Estate

Antal International Network; Dubai; On-site; Confidential; Full time

Job summary

A leading investment company in the UAE is seeking a Head Of Marketing for their real estate sector. This role involves developing integrated marketing strategies, managing campaigns, and collaborating with sales teams to drive brand visibility and sales growth. The ideal candidate has 8–10 years of experience in real estate marketing and a Bachelor’s degree in a relevant field.

Benefits

Family status benefits

Qualifications

• 8–10 years of progressive marketing experience, preferably in real estate.
• Strong knowledge of digital marketing and analytics.
• Proven ability to manage campaigns and events.

Responsibilities

• Develop and implement integrated marketing strategies.
• Manage marketing campaigns across various platforms.
• Conduct market research and competitor analysis.

Skills

Digital marketing expertise

Leadership skills

Project management

Analytical skills

Education

Bachelor’s degree in marketing or related field

Tools

CRM systems

SEO/SEM tools

Job description

AED 40,000 to AED 50,000 + Family Status

Our client, one of the leading investment companies in the UAE is seeking a highly skilled Head Of Marketing - Real Estate.

The ideal candidate will lead the planning and execution of marketing strategies to promote real estate properties, generate quality leads, and support sales growth. This role requires strong expertise in real estate marketing, digital campaigns, and team collaboration to drive brand visibility and business results

Reports To: General Manager
Location: UAE

Key Responsibilities

• Develop and implement integrated marketing strategies to drive brand awareness and sales.
• Design and manage marketing campaigns across digital platforms, print media, and outdoor advertising.
• Create and update marketing materials (brochures, flyers, property listings, social media content).
• Oversee company website, SEO/SEM, and social media presence to maximize visibility.
• Collaborate with sales teams to align campaigns with business targets.
• Conduct market research, competitor benchmarking, and trend analysis.
• Manage CRM systems for effective lead nurturing and sales funnel optimization.
• Track KPIs (leads, conversion rates, ROI) and prepare performance reports.
• Plan and coordinate open houses, property launches, and networking events.
• Build relationships with external agencies, vendors, and media partners.
• Ensure brand consistency and compliance with corporate standards.
• Monitor marketing budgets and optimize cost-effectiveness of campaigns.

Requirements

• Bachelor’s degree in marketing, Communications, or related field.
• 8–10 years of progressive marketing experience, preferably in real estate.
• Strong knowledge of digital marketing, analytics, and CRM systems.
• Proven ability to manage campaigns, events, and vendor partnerships.
• Excellent communication, leadership, and project management skills.
• Creative thinker with strong business and analytical acumen.

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