Head of GCC

Mattel; Dubai; On-site; AED 400,000 - 1,000,000; Full time

Job summary

Mattel is a leading global toy and family entertainment company seeking a senior regional leader to oversee the GCC with full P&L ownership and a franchise-first growth mindset across toys, consumer products, publishing and more. You will lead a high-performing team, set vision, and align cross-functional partners to drive revenue and profitability.

The role requires exceptional leadership, strategic acumen, and the ability to build lasting retailer and licensing relationships while

Qualifications

• 710 years of senior leadership experience in franchise/brand management consumer products entertainment or retailpreferably in the Middle East.
• Bachelor's degree in Business Marketing or related field.
• Proven success in driving brand-led franchise ecosystems and scaling IP-driven businesses across multiple categories.
• Strong commercial and retail acumen with deep understanding of licensing CP and multi-category brand monetization.
• Exceptional leadership negotiation and stakeholder management skills.
• A strategic consumer-obsessed thinker with the ability to execute in-market.
• Fluency in English; Arabic a plus.
• Willingness to travel frequently across the GCC region.

Responsibilities

• Lead and inspire the GCC team setting clear vision and priorities ensuring collaboration across functions and fostering a culture of performance and accountability.
• Lead the GCC business with full P&L ownership driving goal setting revenue delivery and OI performance.
• Position the brand/IP at the core of all activities localizing and executing global franchise strategies across toys consumer products publishing and LBE.
• Drive the GCC commercial agenda developing and executing sales and retail strategies that maximize consumer reach and revenue growth across all verticals.
• Partner with Marketing and Licensing to strengthen the presence of our brands creating consumer demand and engagement across physical and digital touchpoints.
• Build and expand long-term strategic relationships with retailers licensees and partners ensuring alignment to the franchise strategy.
• Build coach and develop a high-performing GCC team ensuring strong succession pipelines and talent development.
• Lead market intelligence efforts to identify opportunities consumer trends and competitor activity translating insights into actionable strategies.
• Act as the senior representative of the company across the GCC engaging with partners customers and local authorities to strengthen reputation and market presence.

Skills

Senior leadership experience

English fluency

Arabic language

Education

Bachelor's degree in Business Marketing or related field

Job description

What Your Impact Will Be:

• Regional Leadership: Lead and inspire the GCC team setting clear vision and priorities ensuring collaboration across functions and fostering a culture of performance and accountability.
• Regional Leadership & P&L: Lead the GCC business with full P&L ownership driving goal setting revenue delivery and OI performance.
• Franchise-First Growth: Position the brand/IP at the core of all activities localizing and executing global franchise strategies across toys consumer products publishing and LBE.
• Commercial Excellence: Drive the GCC commercial agendadeveloping and executing sales and retail strategies that maximize consumer reach and revenue growth across all verticals.
• Brand Building: Partner with Marketing and Licensing to strengthen the presence of our brands creating consumer demand and engagement across physical and digital touchpoints.
• Partnership Development: Build and expand long-term strategic relationships with retailers licensees and partners ensuring alignment to the franchise strategy.
• Team Leadership: Build coach and develop a high-performing GCC team ensuring strong succession pipelines and talent development.
• Market Insight: Lead market intelligence efforts to identify opportunities consumer trends and competitor activity translating insights into actionable strategies.
• Representation: Act as the senior representative of the company across the GCC engaging with partners customers and local authorities to strengthen reputation and market presence.

Qualifications :

• 710 years of senior leadership experience in franchise/brand management consumer products entertainment or retailpreferably in the Middle East.
• Bachelors degree in Business Marketing or related field.
• Proven success in driving brand-led franchise ecosystems and scaling IP-driven businesses across multiple categories.
• Strong commercial and retail acumen with deep understanding of licensing CP and multi-category brand monetization.
• Exceptional leadership negotiation and stakeholder management skills.
• A strategic consumer-obsessed thinker with the ability to execute in-market.
• Fluency in English; Arabic a plus.
• Willingness to travel frequently across the GCC region.

Additional Information :

Dont meet every single requirementAt Mattel we are dedicated to an inclusive workplace and a culture of belonging.

How We Work:

We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate:Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate:At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute:We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Our Approach to Flexible Work:

We embrace a flexible work model designed to empower a culture of growth optimism and wellbeing where every employee can reach their full potential. Combining purposeful in-person collaboration with flexibility our focus is to optimize performance and drive connection for moments that matter.

Who We Are:

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands including Barbie Hot Wheels Fisher-Price American Girl Thomas & Friends UNO Masters of the Universe Matchbox Monster High MEGA and Polly Pocket as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys content consumer products digital and live experiences.Our products are sold in collaboration with the worlds leading retail and ecommerce companies. Since its founding in 1945 Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.

Mattels award-winning workplace culture has been recognized by Forbes Fast Company Newsweek Great Place to Work TIME and more.

Visit us at is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers and all applicants will receive consideration for employment.

Videos to watch:
The Culture at Mattel
Corporate Philanthropy

Remote Work :

No

Employment Type :

Full-time