We are seeking a dynamic and results-driven Growth Manager for our Mobile Gaming division, located in Dubai, UAE. This role is pivotal in driving our growth strategy and expanding our market presence in the competitive mobile gaming industry. The ideal candidate will possess a strong understanding of mobile gaming trends, user acquisition strategies, and monetization models. As a Growth Manager, you will collaborate with cross-functional teams to develop and implement innovative marketing strategies that enhance user engagement and retention. Your analytical mindset will help you assess market opportunities and identify growth levers to maximize revenue. You will be responsible for establishing key performance indicators (KPIs) to measure success and continually optimize campaigns based on data-driven insights.
Responsibilities:
- Develop and execute comprehensive growth strategies to increase user acquisition and retention in the mobile gaming sector.
- Analyze market trends, competitor activities, and user feedback to identify growth opportunities and inform strategic decisions.
- Collaborate with product, marketing, and design teams to create compelling user experiences and promotional campaigns.
- Establish and monitor KPIs to evaluate the effectiveness of growth initiatives and optimize campaigns accordingly.
- Manage budgets effectively to ensure maximum ROI on marketing and growth efforts.
- Lead A/B testing and experimentation to refine user acquisition strategies and improve conversion rates.
- Foster partnerships with influencers, gaming communities, and other stakeholders to enhance brand visibility and reach.
- Utilize data analytics tools to track user behavior and engagement, generating actionable insights for continuous improvement.
- Prepare and present growth performance reports to senior management, highlighting successes, challenges, and future opportunities.
Preferred Candidate:
- Proven experience in growth management or a similar role within the mobile gaming industry.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
- Excellent communication and interpersonal skills, capable of collaborating with diverse teams and stakeholders.
- Creative mindset with a passion for gaming and understanding of user behavior.
- Experience with digital marketing channels, including social media, SEO, and email marketing.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.
- Strong project management skills, with experience in leading cross-functional teams.
- Proficiency in using analytics tools, CRM systems, and marketing automation platforms.
Skills
Expereince in in App monetization , IN App Chat features withing mobile gaming
- Data Analysis: The ability to analyze complex datasets to derive insights and inform strategic decisions is crucial for identifying growth opportunities and optimizing marketing efforts.
- Digital Marketing: Proficiency in various digital marketing channels, including social media, SEO, and email marketing, is essential for driving user acquisition and engagement.
- Project Management: Strong project management skills are necessary to oversee multiple initiatives simultaneously and ensure timely execution of growth strategies.
- Communication Skills: Excellent verbal and written communication skills are vital for collaborating with cross-functional teams and presenting insights to stakeholders.
- Creative Problem-Solving: A creative mindset is important for developing innovative marketing campaigns and addressing challenges in the competitive mobile gaming landscape.