Global Gaming Marketing Lead MENA

Tencent; Dubai; On-site; AED 180,000 - 240,000; Full time

Job summary

Level Infinite, Tencent’s global gaming brand, seeks a Marketing Manager to lead go-to-market efforts for flagship titles in the MENA region from Dubai. You will craft data-informed strategies, align with local cultural calendars, and drive brand equity, engagement, and regional publishing targets.

You’ll manage campaigns end-to-end, recruit and coordinate KOLs and creators, oversee localization, and collaborate with creative, product, and BD teams to ensure on-brief executions across Discord,

Qualifications

• Bachelor’s degree or above in a relevant field.
• 5+ years of experience in gaming marketing or global publishing.
• Experience in MENA markets is a strong plus.

Responsibilities

• Lead go-to-market strategy and campaigns for global titles in the MENA region.
• Collaborate with creative, product, and BD teams to align brand strategy with regional execution.
• Source and manage KOLs, creators, and communities across platforms.
• Coordinate event delivery and partnerships, with KPI tracking.
• Ensure localization and cultural compliance in campaigns.

Skills

Collaboration & Communication

Project Management

Resilience & Drive

Market Acumen

Cultural Compliance Awareness

Education

Bachelor’s degree or above

Job description

Level Infinite, Tencent’s global gaming brand, seeks a Marketing Manager to lead go-to-market efforts for flagship titles in the MENA region from Dubai. You will craft data-informed strategies, align with local cultural calendars, and drive brand equity, engagement, and regional publishing targets.

You’ll manage campaigns end-to-end, recruit and coordinate KOLs and creators, oversee localization, and collaborate with creative, product, and BD teams to ensure on-brief executions across Discord,