Festival PR & Influencer Lead (On-site)

THA by ARMONIA; Abu Dhabi; Presencial; AED 250 000 - 420 000; Tempo integral

Resumo da oferta

THA by ARMONIA is seeking a senior PR & Influencer Manager to lead the full PR scope for a large-scale cultural festival in the Al Dhafra region, Abu Dhabi. Based in Dubai, you will move on-site for the festival and oversee media relations, PR planning, and influencer activations.

The role requires independently leading PR for major events, strong UAE media connections, crisis management capability, and availability through early January 2027.

Qualificações

• Proven experience independently leading the full PR scope of events, festivals, or cultural/traditional events.
• Strong media connections in the UAE with hands-on media outreach experience.
• Ability to write and finalise press releases without support.
• Experience planning and delivering PR stunts and on-ground activations.
• Experience organising media days, media dinners and press engagements.
• Experience developing crisis communication plans and handling live event issues.
• Valid UAE visa (required).

Responsabilidades

• Own the full PR scope of the project, from planning and execution through on-ground coordination and post-event reporting.
• Develop the PR plan, key messages and media timeline in line with the festival’s objectives.
• Report on coverage, reach and results to the client team.
• Build and maintain direct relationships with journalists, editors and media outlets.
• Independently draft, write, review and finalise press releases and media materials.
• Secure and coordinate media coverage before and during the festival.
• Plan and manage media days, media dinners and other press engagements.
• Plan and deliver PR stunts and on-ground activations that generate coverage.
• Coordinate influencer and content creator visits, briefs and deliverables.
• Develop a crisis communication plan for the live event period.
• Manage PR-related issues on site quickly and calmly, working with the client and operations teams.

Conhecimentos

Media relations

Crisis communications

Press release writing

Influencer campaigns

On-site event leadership

Descrição da oferta de emprego

THA by ARMONIA is seeking a senior PR & Influencer Manager to lead the full PR scope for a large-scale cultural festival in the Al Dhafra region, Abu Dhabi. Based in Dubai, you will move on-site for the festival and oversee media relations, PR planning, and influencer activations.

The role requires independently leading PR for major events, strong UAE media connections, crisis management capability, and availability through early January 2027.