E-Commerce Digital Marketing Specialist

OMNI Group LLC FZ; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A dynamic digital marketing firm in Dubai seeks an E-Commerce Digital Marketing Specialist to manage digital marketing campaigns. The role requires strong expertise in SEO, PPC, and Email Marketing Solutions. Key responsibilities include managing A/B testing, website analytics, and collaborating on social media strategies. Ideal candidates will have a solid understanding of conversion rate optimization and the ability to work independently.

Qualifications

• Strong technical knowledge of Email Marketing Solutions specifically Klaviyo.
• Solid understanding of Conversion Rate Optimisation (CRO) using tools such as Covert.
• Familiarity with PPC campaigns and conversion tracking.
• Experience with social media platforms and integration.

Responsibilities

• Manage and maintain digital marketing campaigns across E-Commerce brands.
• Conduct A/B testing for conversion rate optimisation.
• Monitor website analytics and performance reporting.
• Support PPC campaigns with tracking and landing page optimization.
• Implement SEO best practices to drive organic traffic.
• Collaborate on social media strategies and content posting.

Skills

Email Marketing Solutions (Klaviyo)

Conversion Rate Optimisation (CRO)

SEO principles

PPC campaigns (Google Ads, Meta Ads)

Social media platforms

Analytics tools

Job description

We are seeking an E-Commerce Digital Marketing Specialist with strong technical expertise to join our growing team at OMNI Group L.L.C-FZ. The ideal candidate will have extensive experience in E-Commerce specifically CRO, E-Mail Marketing, PPC campaigns, and social media management will be highly valued.

As part of our digital marketing team, you will play a key role in ensuring our websites are secure, fast, user-friendly, and fully optimized. You will also contribute to online marketing initiatives to support growth and engagement.

Skills

Key Responsibilities

• Manage, customize, and maintain digital marketing campaigns across multiple high end E-Commerce brands.
• A/B testing for conversion rate optimisation and ongoing A/B testing for email flows and campaigns
• Monitor and maintain accurate website analytics, conversion tracking, and performance reporting.
• Support PPC campaigns (Google Ads, Meta Ads) with accurate tracking, reporting, and landing page optimization
• Implement on-page and technical SEO best practices to drive organic traffic and improve search rankings.
• Collaborate on social media strategies, content posting, and website integrations.
• Work closely with the marketing team to refine website content, enhance user experience, and boost conversion rates.

Requirements

• Strong technical knowledge of Email Marketing Solutions specifically Klayvio
• Solid understanding of Conversion Rate Optimisation (CRO) using tools such a Covert.
• Solid understanding of SEO principles, including use of tools such as Google Search Console.
• Familiarity with PPC campaigns (Google Ads, Meta Ads) and conversion tracking.
• Experience with social media platforms and integration with websites.
• Ability to work independently, manage multiple projects, and meet deadlines.