Director, Digital Channels

Omanyp; Dubai; On-site; AED 250,000 - 350,000; Full time

Job summary

Omanyp, located in Dubai, UAE, is seeking a digital leader to define and execute strategies for digital channels aligned with organisational goals. The role involves leading the enhancement of web and mobile platforms, ensuring optimal user experience, and driving integrations across digital services.

The successful candidate will oversee performance metrics, support transformation initiatives, and manage departmental resources effectively while building high-performing teams focused on customer satisfaction.

Responsibilities

• Define and execute a digital channels strategy aligned with organisational priorities.
• Lead the development and continuous enhancement of web and mobile platforms.
• Drive integration of products and services across digital channels with a strong focus on user experience.
• Oversee mobile application development and release cycles across app stores.
• Monitor performance KPIs and optimise channels using data insights and customer feedback.
• Ensure ongoing improvement of usability, accessibility, and engagement.
• Manage departmental budgets, performance, and resource allocation.
• Collaborate with senior stakeholders and external partners across a complex ecosystem.
• Lead change initiatives and support ongoing transformation programmes.
• Build and lead high-performing, customer-focused digital teams.

Job description

A technology‑led organisation operating at significant scale within the UAE, focused on delivering advanced digital platforms and services across a complex and evolving ecosystem. The organisation plays a key role in driving digital transformation, with a strong emphasis on customer experience, platform adoption, and continuous innovation. It operates in a high‑visibility environment where digital performance, usability, and engagement are critical to broader strategic success.

Responsibilities

• Define and execute a digital channels strategy aligned with organisational priorities
• Lead the development and continuous enhancement of web and mobile platforms
• Drive integration of products and services across digital channels with a strong focus on user experience
• Oversee mobile application development and release cycles across app stores
• Monitor performance KPIs and optimise channels using data insights and customer feedback
• Ensure ongoing improvement of usability, accessibility, and engagement
• Manage departmental budgets, performance, and resource allocation
• Collaborate with senior stakeholders and external partners across a complex ecosystem
• Lead change initiatives and support ongoing transformation programmes
• Build and lead high-performing, customer-focused digital teams