Digital Marketing Specialist – Interior Design
Dubai, United Arab Emirates | Posted on 08/26/2026
The Digital Marketing Specialist is responsiblefor managing and executing digital marketing activities across two companiesunder the group, ensuring consistent brand visibility, lead generation, andonline performance.
This is a hands‑on execution role focused oncampaign management, platform optimization, reporting, and digital growth. Theposition does not require an interior design background; however, experience indesign, architecture, or luxury sectors would be advantageous.
The role works closely with Management, Sales,and the Marketing team to ensure alignment and performance.
Main Scope of Responsibilities
- Executeapproved digital marketing plans across both companies
- Manageand optimize:
- Google Ads (Search, Display, Remarketing)
- Paid social campaigns (Instagram, Facebook,LinkedIn, TikTok, Pinterest, YouTube, and other relevant platforms)
- Conductkeyword research and audience targeting
- Monitorand optimize cost-per-lead and campaign performance
- Performcompetitor monitoring and bench marking
- Implementcampaign adjustments based on performance data
Note: Strategic direction will be set byManagement; this role focuses on implementation and optimization.
2. SEO & Website Management
- ImplementSEO best practices (on-page and technical)
- Conductkeyword research aligned with company services
- Optimizewebsite pages, landing pages, and service descriptions
- Monitorrankings and organic growth
Coordinatewith web developers for structural or technical improvements
- Ensurewebsites remain updated, accurate, and aligned with brand positioning
3. Social Media Platform Management
- Manageand maintain all relevant social platforms across both companies
- Scheduleand publish content provided by the Marketing team
- Ensurevisual and brand consistency across platforms
- Monitorengagement, messages, and online reviews (Google & social platforms)
- Provideperformance insights and recommendations
Content creation is not a core responsibilitybut may be considered a plus if the candidate has relevant capability.
4. Content Coordination (Not Primary Creation)y
- Coordinatewith the Marketing team for content planning and scheduling
- Assistin organizing project photography or videography where required
- Supportvideo uploads, reels formatting, and platform optimization
- Ensurecontent is formatted correctly for each platform
5. Analytics, Reporting & PerformanceTracking
- Trackperformance using:
- Google Analytics
- Google Search Console
- Social platform analytics
- Preparestructured monthly reports including:
- Website traffic
- Campaign ROI
- Engagement metrics
- Provideclear, data-backed recommendations for improvement
6. CRM & Lead Management (Zoho)
- ManageZoho CRM lead tracking
- Coordinatewith Sales teams for lead handover
- Generatereports on campaign performance and lead quality
- Supportoptimization of workflows within Zoho (CRM | People | Recruit)
Requirements
Key Skills & Requirements
- Bachelor’sdegree in Marketing, Business, or related field
- 3–5years of digital marketing experience
- Stronghands-on experience in:
- Google Ads (Search, Display)
- SEO (technical & content optimization)
- Website CMS management (WordPress or similar)
- Analytics & reporting
- Strongexecution capability with attention to detail
- Goodanalytical skills with performance-driven mindset
- Abilityto manage multiple platforms simultaneously
- Experiencein design, architecture, real estate, or luxury sectors is preferred butnot mandatory
- Strongorganizational and time management skills
- Abilityto manage digital operations across two companies
- Clearcommunication with internal teams
- Proactiveapproach to optimization and continuous improvement
- Comfortableworking in a fast-paced environment